{"title":"Hair Colour","description":"\u003cp\u003eExplore our professional hair colour range featuring permanent, semi-permanent and demi colours, along with developers and toners. Trusted by salons for reliable, consistent results.\u003c\/p\u003e","products":[{"product_id":"corture-silk-permanent-hair-colour","title":"Leyton House Couture Silk Permanent Hair Colour with Bond Complex","description":"\u003cp\u003eAchieve vibrant, long-lasting colour with Leyton House Couture Silk Permanent Hair Colour, a professional vegan formula designed to lift, deposit, and protect the hair in one advanced system. Enriched with bond-building technology, it delivers exceptional grey coverage while maintaining hair strength, shine, and condition.\u003c\/p\u003e\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eProduct Overview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eLeyton House Couture Silk is a professional permanent hair colour system developed to deliver rich, vibrant tones with long-lasting results. Powered by Vegan Bond Complex (VBC), it works to protect and strengthen the hair during the colouring process while ensuring even, reliable colour performance.\u003c\/p\u003e\n\u003cp\u003eThis advanced formula is ideal for salons seeking consistent grey coverage, enhanced shine, and improved hair condition with every application.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour with long-lasting results\u003c\/li\u003e\n\u003cli\u003eVegan formula with bond-building technology (VBC)\u003c\/li\u003e\n\u003cli\u003eExcellent grey coverage from root to tip\u003c\/li\u003e\n\u003cli\u003eSimultaneous lift and deposit with advanced colour technology\u003c\/li\u003e\n\u003cli\u003eHelps maintain hair strength, shine, and condition\u003c\/li\u003e\n\u003cli\u003eSmooth, consistent application for salon-quality results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy Choose Couture Silk Colour\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eSupports healthier-looking hair during and after colouring\u003c\/li\u003e\n\u003cli\u003eDelivers vibrant, true-to-tone colour results\u003c\/li\u003e\n\u003cli\u003eDesigned for professional salon performance\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of colouring techniques\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eExplore the full \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/all-leyton-house\"\u003eLeyton House product range\u003c\/a\u003e to discover complementary professional solutions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eColour Range \u0026amp; System\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eThe Couture Silk system offers a wide variety of shades and supporting products to suit every colouring service.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRouge shades for bold, vibrant colour\u003c\/li\u003e\n\u003cli\u003eToners for refining and enhancing tones\u003c\/li\u003e\n\u003cli\u003eIlluminates for lightening and creative work\u003c\/li\u003e\n\u003cli\u003eDevelopers designed to work seamlessly with the system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBrowse the \u003ca href=\"https:\/\/hairwaysdirect.com\/search?q=couture+silk\u0026amp;options%5Bprefix%5D=last\"\u003efull Couture Silk colour family\u003c\/a\u003e to build a complete professional colour system.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eSalon Intro Kit Available\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eLooking to introduce the full Couture Silk system into your salon?\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/leyton-house-couture-silk-100-colour-professional-salon-intro-kit\"\u003eLeyton House Couture Silk 100 Colour Intro Kit\u003c\/a\u003e offers a comprehensive professional setup with significant savings (over £300!!), making it ideal for salons expanding their colour services.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eShade Chart\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eView the complete colour range and shade options here:\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/2024_COLOUR_CHART.pdf?v=1699960380\"\u003e\u003cstrong\u003eDownload Couture Silk Shade Chart\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Leyton 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House Couture Silk Cream Developer","description":"\u003cp\u003eLeyton House Couture Silk Cream Developer is a professional salon activator designed to work in perfect harmony with the Couture Silk colour system. Formulated for consistent performance, it ensures reliable lift, tone development, and long-lasting colour results across all professional colouring services.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLeyton House Couture Silk Cream Developer is designed to deliver controlled and consistent activation of professional hair colour. It works in synergy with the Couture Silk range to ensure predictable lift, tone development, and colour longevity.\u003c\/p\u003e\n    \u003cp\u003eThis salon-grade developer is essential for achieving reliable, high-quality colour results across all professional services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eProfessional cream developer for salon colouring systems\u003c\/li\u003e\n      \u003cli\u003eEnsures consistent and reliable colour activation\u003c\/li\u003e\n      \u003cli\u003eSupports even lift and tone development\u003c\/li\u003e\n      \u003cli\u003eDesigned for use with Couture Silk colour range\u003c\/li\u003e\n      \u003cli\u003eSmooth cream consistency for easy mixing and application\u003c\/li\u003e\n      \u003cli\u003eHelps achieve predictable, salon-quality results\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eWhy Choose Couture Silk Developer\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eEssential part of the Couture Silk professional colour system\u003c\/li\u003e\n      \u003cli\u003eDelivers stable and controlled processing results\u003c\/li\u003e\n      \u003cli\u003eWorks across a wide range of colouring techniques\u003c\/li\u003e\n      \u003cli\u003eEnsures consistency across all salon services\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eExplore the full \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/all-leyton-house\"\u003eLeyton House product range\u003c\/a\u003e to complete your professional colour setup.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eColour System Compatibility\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eThe Couture Silk Developer is formulated to work seamlessly with the entire Couture Silk system, ensuring optimal performance across all colour services.\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003eRouge shades for vibrant red and copper tones\u003c\/li\u003e\n      \u003cli\u003eToners for neutralising and refining colour\u003c\/li\u003e\n      \u003cli\u003eIlluminates for controlled lightening and creative work\u003c\/li\u003e\n      \u003cli\u003ePermanent colour system for full coverage services\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eBrowse the \u003ca href=\"https:\/\/hairwaysdirect.com\/search?q=couture+silk\u0026amp;options%5Bprefix%5D=last\"\u003efull Couture Silk colour family\u003c\/a\u003e for complete system compatibility.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eSalon Intro Kit Available\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLooking to introduce the full Couture Silk system into your salon?\u003c\/p\u003e\n    \u003cp\u003eThe \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/leyton-house-couture-silk-100-colour-professional-salon-intro-kit\"\u003eLeyton House Couture Silk 100 Colour Intro Kit\u003c\/a\u003e provides a complete professional setup with significant savings for salons expanding their colour services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eShade Chart\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eView the complete colour range and shade options here:\u003c\/p\u003e\n    \u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/2024_COLOUR_CHART.pdf?v=1699960380\"\u003e\u003cstrong\u003eDownload Couture Silk Shade Chart\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Leyton House","offers":[{"title":"1.5%  5Vol 1000ml","offer_id":45764539482422,"sku":"26766","price":5.65,"currency_code":"GBP","in_stock":true},{"title":"3%  10Vol 1000ml","offer_id":45764539515190,"sku":"14961","price":5.65,"currency_code":"GBP","in_stock":true},{"title":"3% 10Vol 500ml","offer_id":56424906031486,"sku":"28927","price":3.25,"currency_code":"GBP","in_stock":true},{"title":"6%  20Vol 1000ml","offer_id":45764539547958,"sku":"14962","price":5.65,"currency_code":"GBP","in_stock":true},{"title":"6% 20Vol 500ml","offer_id":56424906064254,"sku":"28928","price":3.25,"currency_code":"GBP","in_stock":true},{"title":"9%  30Vol 1000ml","offer_id":45764539580726,"sku":"14963","price":5.65,"currency_code":"GBP","in_stock":true},{"title":"12% 40Vol 1000ml","offer_id":57137561076094,"sku":"14964","price":5.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/DevEmpty.png?v=1689172284"},{"product_id":"leyton-house-couture-silk-illuminates","title":"Leyton House Couture Silk Illuminates Hair Colour","description":"\u003cp\u003eAchieve controlled lift and creative colour results with Leyton House Couture Silk Illuminates. This professional vegan formula is designed for lightening and advanced colouring techniques, delivering consistent lift while helping to protect and maintain hair condition.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLeyton House Couture Silk Illuminates is a professional lightening and colour system designed to deliver controlled lift with reliable, even results. Powered by Vegan Bond Complex (VBC), it helps support hair strength during the lightening process while maintaining shine and condition.\u003c\/p\u003e\n    \u003cp\u003eIdeal for creative colour work, pre-lightening, and advanced salon techniques, this system offers flexibility and precision for professional use.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eProfessional lightening and creative colour system\u003c\/li\u003e\n      \u003cli\u003eVegan formula with bond-building technology (VBC)\u003c\/li\u003e\n      \u003cli\u003eDelivers controlled, even lift across the hair\u003c\/li\u003e\n      \u003cli\u003eSupports hair strength and condition during processing\u003c\/li\u003e\n      \u003cli\u003eIdeal for pre-lightening and advanced colour techniques\u003c\/li\u003e\n      \u003cli\u003eConsistent, salon-quality results\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eWhy Choose Couture Silk Illuminates\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003ePerfect for balayage, highlights, and creative colour work\u003c\/li\u003e\n      \u003cli\u003eProvides reliable lift for consistent results\u003c\/li\u003e\n      \u003cli\u003eHelps reduce damage during lightening services\u003c\/li\u003e\n      \u003cli\u003eDesigned for professional salon performance\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eExplore the full \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/all-leyton-house\"\u003eLeyton House product range\u003c\/a\u003e to discover complementary professional solutions.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eColour Range \u0026amp; System\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eThe Couture Silk Illuminates range is part of the complete Couture Silk colour system, allowing full flexibility across all colouring services.\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003eIlluminates for controlled lightening and creative techniques\u003c\/li\u003e\n      \u003cli\u003eRouge shades for bold, vibrant colour results\u003c\/li\u003e\n      \u003cli\u003eToners for refining and neutralising tones\u003c\/li\u003e\n      \u003cli\u003eDevelopers designed for optimal performance\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eBrowse the \u003ca href=\"https:\/\/hairwaysdirect.com\/search?q=couture+silk\u0026amp;options%5Bprefix%5D=last\"\u003efull Couture Silk colour family\u003c\/a\u003e to build a complete professional colour system.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eSalon Intro Kit Available\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLooking to introduce the full Couture Silk system into your salon?\u003c\/p\u003e\n    \u003cp\u003eThe \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/leyton-house-couture-silk-100-colour-professional-salon-intro-kit\"\u003eLeyton House Couture Silk 100 Colour Intro Kit\u003c\/a\u003e offers a comprehensive professional setup with significant savings, making it ideal for salons expanding their colour services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eShade Chart\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eView the complete colour range and shade options here:\u003c\/p\u003e\n    \u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/2024_COLOUR_CHART.pdf?v=1699960380\"\u003e\u003cstrong\u003eDownload Couture Silk Shade Chart\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Leyton House","offers":[{"title":".1","offer_id":45765281251638,"sku":"LHE1\/LHVI1","price":6.3,"currency_code":"GBP","in_stock":true},{"title":".2","offer_id":45765281284406,"sku":"LHE2\/LHIV2","price":6.3,"currency_code":"GBP","in_stock":true},{"title":".221","offer_id":45765281317174,"sku":"LHVI221","price":6.3,"currency_code":"GBP","in_stock":true},{"title":".3","offer_id":45765281349942,"sku":"LHE3\/LHIV3","price":6.3,"currency_code":"GBP","in_stock":true},{"title":".8","offer_id":48275739869494,"sku":"LHVI8","price":6.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/VCoutureIlluminates_a9cbfaf5-28b8-44bd-b04a-91df9c7b8ffd.webp?v=1769105179"},{"product_id":"leyton-house-couture-silk-rouge-hair-colour","title":"Leyton House Couture Silk Rouge Permanent Hair Colour","description":"\u003cp\u003eCreate bold, vibrant red and copper tones with Leyton House Couture Silk Rouge Permanent Hair Colour. This professional vegan formula combines advanced colour technology with bond-building benefits to deliver intense colour results while protecting and strengthening the hair.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLeyton House Couture Silk Rouge is a professional permanent hair colour range designed to deliver rich, vibrant red, copper, and warm tonal results. Powered by Vegan Bond Complex (VBC), it helps protect and reinforce the hair structure during colouring while ensuring even, long-lasting colour performance.\u003c\/p\u003e\n    \u003cp\u003eThis range is ideal for creating bold, statement shades with enhanced shine and reliable grey coverage.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eIntense red and copper permanent colour results\u003c\/li\u003e\n      \u003cli\u003eVegan formula with bond-building technology (VBC)\u003c\/li\u003e\n      \u003cli\u003eLong-lasting vibrancy with high-shine finish\u003c\/li\u003e\n      \u003cli\u003eExcellent grey coverage with even colour distribution\u003c\/li\u003e\n      \u003cli\u003eSimultaneous lift and deposit for professional results\u003c\/li\u003e\n      \u003cli\u003eHelps maintain hair strength and condition during colouring\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eWhy Choose Couture Silk Rouge\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003ePerfect for bold, fashion-led colour services\u003c\/li\u003e\n      \u003cli\u003eDelivers rich, true-to-tone red and copper shades\u003c\/li\u003e\n      \u003cli\u003eDesigned for consistent professional performance\u003c\/li\u003e\n      \u003cli\u003eEnhances shine and depth across warm colour tones\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eExplore the full \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/all-leyton-house\"\u003eLeyton House product range\u003c\/a\u003e to discover complementary professional solutions.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eColour Range \u0026amp; System\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eThe Couture Silk Rouge range forms part of the wider Couture Silk colour system, offering flexibility across all colour services.\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003eRouge shades for bold reds, coppers, and warm tones\u003c\/li\u003e\n      \u003cli\u003eToners for refining and enhancing colour results\u003c\/li\u003e\n      \u003cli\u003eIlluminates for creative and lightening techniques\u003c\/li\u003e\n      \u003cli\u003eDevelopers designed to work seamlessly with the system\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eBrowse the \u003ca href=\"https:\/\/hairwaysdirect.com\/search?q=couture+silk\u0026amp;options%5Bprefix%5D=last\"\u003efull Couture Silk colour family\u003c\/a\u003e to build a complete professional colour system.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eSalon Intro Kit Available\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLooking to introduce the full Couture Silk system into your salon?\u003c\/p\u003e\n    \u003cp\u003eThe \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/leyton-house-couture-silk-100-colour-professional-salon-intro-kit\"\u003eLeyton House Couture Silk 100 Colour Intro Kit\u003c\/a\u003e offers a comprehensive professional setup with significant savings, making it ideal for salons expanding their colour services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eShade Chart\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eView the complete colour range and shade options here:\u003c\/p\u003e\n    \u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/2024_COLOUR_CHART.pdf?v=1699960380\"\u003e\u003cstrong\u003eDownload Couture Silk Shade Chart\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Leyton House","offers":[{"title":"Copper .4","offer_id":45765307466038,"sku":"LHVRC","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Magenta .526","offer_id":45765307498806,"sku":"LHVRM","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Red .6","offer_id":45765307531574,"sku":"LHVRR","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Red Copper .64","offer_id":45765307564342,"sku":"LHRREDC","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Red Violet .62","offer_id":45765307597110,"sku":"LHVRRV","price":6.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/VCoutureSilkRouge_15931865-77e0-4450-9f9a-32c1f5b176a6.webp?v=1769105203"},{"product_id":"leyton-house-couture-silk-toners","title":"Leyton House Couture Silk Toners Permanent Hair Colour","description":"\u003cp\u003eRefine, neutralise, and perfect colour results with Leyton House Couture Silk Toners. This professional vegan formula is designed to balance unwanted tones while enhancing shine and condition, delivering clean, even results with long-lasting performance.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLeyton House Couture Silk Toners are designed to refine and enhance colour results by neutralising unwanted warmth or brassiness. Powered by Vegan Bond Complex (VBC), the formula helps maintain hair strength and condition while delivering clean, balanced tones.\u003c\/p\u003e\n    \u003cp\u003eIdeal for post-lightening services, these toners create smooth, professional finishes with enhanced shine and colour clarity.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eProfessional toning system for neutralising unwanted tones\u003c\/li\u003e\n      \u003cli\u003eVegan formula with bond-building technology (VBC)\u003c\/li\u003e\n      \u003cli\u003eEnhances colour clarity and shine\u003c\/li\u003e\n      \u003cli\u003eHelps maintain hair strength and condition\u003c\/li\u003e\n      \u003cli\u003eEven, consistent results across the hair\u003c\/li\u003e\n      \u003cli\u003eSuitable for use after lightening or colouring services\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eWhy Choose Couture Silk Toners\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003ePerfect for correcting brassiness and uneven tones\u003c\/li\u003e\n      \u003cli\u003eCreates clean, refined blonde and neutral finishes\u003c\/li\u003e\n      \u003cli\u003eDelivers consistent, salon-quality results\u003c\/li\u003e\n      \u003cli\u003eSupports a wide range of colouring techniques\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eExplore the full \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/all-leyton-house\"\u003eLeyton House product range\u003c\/a\u003e to discover complementary professional solutions.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eColour Range \u0026amp; System\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eThe Couture Silk Toners form part of the complete Couture Silk colour system, offering flexibility across all salon services.\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003eToners for refining and neutralising colour results\u003c\/li\u003e\n      \u003cli\u003eRouge shades for bold, vibrant tones\u003c\/li\u003e\n      \u003cli\u003eIlluminates for lightening and creative colour work\u003c\/li\u003e\n      \u003cli\u003eDevelopers designed for optimal performance\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eBrowse the \u003ca href=\"https:\/\/hairwaysdirect.com\/search?q=couture+silk\u0026amp;options%5Bprefix%5D=last\"\u003efull Couture Silk colour family\u003c\/a\u003e to build a complete professional colour system.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eSalon Intro Kit Available\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eLooking to introduce the full Couture Silk system into your salon?\u003c\/p\u003e\n    \u003cp\u003eThe \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/leyton-house-couture-silk-100-colour-professional-salon-intro-kit\"\u003eLeyton House Couture Silk 100 Colour Intro Kit\u003c\/a\u003e offers a comprehensive professional setup with significant savings, making it ideal for salons expanding their colour services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eShade Chart\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eView the complete colour range and shade options here:\u003c\/p\u003e\n    \u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/2024_COLOUR_CHART.pdf?v=1699960380\"\u003e\u003cstrong\u003eDownload Couture Silk Shade Chart\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Leyton House","offers":[{"title":"Champagne .021","offer_id":45765338071350,"sku":"LHVTC","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Frost .11","offer_id":45765338104118,"sku":"LHVTF","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Lilac .22","offer_id":45765338169654,"sku":"LHVTL","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Rose .52","offer_id":45765338202422,"sku":"LHVTR","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Suede .23","offer_id":45765338267958,"sku":"LHVTS","price":6.3,"currency_code":"GBP","in_stock":true},{"title":"Cherry Blossom .062","offer_id":56164359078270,"sku":"LHVTCB","price":6.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/VCoutureSilkPermanentToners1_05471b9b-21ef-46f3-8e79-69dd9507cc3b.webp?v=1769105226"},{"product_id":"alpine-developers","title":"Alpine Developers","description":"\u003cspan\u003eExclusive Alpine Developers 4.5% (15vol) \u0026amp; 7.5% (25vol) features a distinct blue-violet pigment specially designed to enhance toning effects during the lightening process and neutralising underlying warmth.\u003cbr\u003e\u003cbr\u003eBy utilising these innovative formulas, you can achieve cooler results, bringing a touch of brilliance and vibrancy to your hair transformations.\u003c\/span\u003e","brand":"Leyton House","offers":[{"title":"4.5% (15vol)","offer_id":45775584100662,"sku":"19676","price":4.05,"currency_code":"GBP","in_stock":true},{"title":"7.5% (25vol)","offer_id":45775584133430,"sku":"19677","price":4.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Sq_Duo.png?v=1721722364"},{"product_id":"charcoal-blonding-creme","title":"Charcoal Blonding Creme","description":"\u003ch2\u003eVegan and Australian formulated Charcoal Blonding Cream with active charcoal to neutralise unwanted orange\/yellow undertones.\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cp\u003eLightening game changer for hairstylists!\u003c\/p\u003e\n\u003cp\u003eCharcoal draws out impurities in the hair giving a cleaner canvas to work with. This allows the pigmented Alpine Developers to lift more efficiency, promoting better neutralisation.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eContains sweet almond and avocado oils for on scalp and all lightening applications.\u003c\/p\u003e\n\u003cp\u003eUse both on and off scalp (skin test first) with both Alpine (heat not recommended).\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSUPER GENTLE \u0026amp; SUPER EFFECTIVE LIGHTENING\u003c\/strong\u003e\u003c\/p\u003e","brand":"Leyton House","offers":[{"title":"Default Title","offer_id":45776374366518,"sku":"27116","price":21.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqCharcoal.png?v=1701100817"},{"product_id":"smoothies-activating-emulsion-milkshake","title":"Smoothies Activating Emulsion - milk_shake","description":"\u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003emilk_shake smoothies activating emulsion\u003c\/strong\u003e is formulated to work with milk_shake smoothies conditioning semi-permanent hair color for maximum color pigmentation. Creamy, conditioning and pleasantly scented, \u003cstrong data-mce-fragment=\"1\"\u003emilk_shake smoothies activating emulsion\u003c\/strong\u003e has a gentle action on hair and scalp. Contains the exclusive Integrity 41®, which guarantees great color seal.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"Light (3.5vol)","offer_id":45834713923894,"sku":"23504","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"Medium (8vol)","offer_id":45834713956662,"sku":"23503","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"Intensive (18vol)","offer_id":45834713989430,"sku":"23505","price":10.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/MultiActSquare.png?v=1689603861"},{"product_id":"creative-oxidizing-emulsion-milkshake","title":"Creative Oxidizing Emulsion - milk_shake","description":"\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cstrong data-mce-fragment=\"1\"\u003emilk shake oxidizing emulsion\u003c\/strong\u003e, available 5, 10, 20, 30 and 40 volumes, is specifically formulated for use with milk_shake creative permanent color, milk_shake 9 minutes color, and milk_shake decologic lighteners and Tone Controller. All five emulsions are created to develop hair coloring pigments to achieve stable, uniform and long-lasting hair color. Each oxidizing emulsion has been enriched with conditioning and protective ingredients, making them delicate and effective. \u003cstrong data-mce-fragment=\"1\"\u003emilk shake oxidizing emulsion\u003c\/strong\u003e also contains the Integrity 41® antioxidant complex for better color retention.","brand":"milk_shake","offers":[{"title":"5vol (1.5%)","offer_id":45834768023862,"sku":"23498","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"10vol (3%)","offer_id":45834768089398,"sku":"23499","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"20vol (6%)","offer_id":45834768122166,"sku":"23500","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"30vol (9%)","offer_id":45834866721078,"sku":"23501","price":10.24,"currency_code":"GBP","in_stock":true},{"title":"40vol (12%)","offer_id":57137572610430,"sku":"23497","price":10.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Oxidants.jpg?v=1689604154"},{"product_id":"vitalitys-art-performer-peroxide","title":"Vitality's Art Performer Peroxide","description":"\u003cp\u003eHigh-stability product, allows a smooth and creamy mixture.\u003c\/p\u003e\n\u003cp\u003eDelicately scented, does not drip during application.\u003c\/p\u003e\n\u003cp\u003ePerfect synergy with \"Absolute\" colouring cream. Find them \u003ca href=\"https:\/\/hairwaysdirect.com\/collections\/vitalitys\"\u003ehere!\u003c\/a\u003e\u003c\/p\u003e","brand":"Vitalitys","offers":[{"title":"10 Vol \/ 3%","offer_id":46900241170742,"sku":"09843","price":5.95,"currency_code":"GBP","in_stock":true},{"title":"20 Vol \/ 6%","offer_id":46900241629494,"sku":"02990","price":5.95,"currency_code":"GBP","in_stock":true},{"title":"30 Vol \/ 9%","offer_id":46900241662262,"sku":"04851","price":5.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Performer10vol_1024x1024_2x_ccb59858-33da-4ef3-93e0-50d22b53faa1.webp?v=1694689661"},{"product_id":"affinage-infiniti-b-brown","title":"ASP Elixir\/Infiniti b:Brown","description":"\u003ch2\u003eASP Elixir b:BROWN Permanent Hair Colour – Professional Brunette Hair Dye with Up to 5 Levels of Lift\u003c\/h2\u003e\n\u003cp\u003eASP Elixir b:BROWN is a luxurious professional permanent hair colour crème designed to create beautifully rich brunette tones while maintaining exceptional hair condition and shine.\u003c\/p\u003e\n\n\u003cp\u003eFormulated with more than 90% naturally-derived ingredients sourced from sustainable and renewable origins, this vegan-friendly hair colour system delivers powerful lifting and colouring performance while remaining gentle on the scalp.\u003c\/p\u003e\n\n\u003cp\u003eThe innovative lift and colour technology allows stylists to achieve stunning brunette shades without the need for pre-lightening, delivering up to 5 levels of lift on natural or previously coloured hair.\u003c\/p\u003e\n\n\u003cp\u003eAdvanced GPS-TECnology™ precisely directs colour molecules to the optimum location within the hair cortex, providing outstanding grey coverage, long-lasting colour vibrancy and superior colour accuracy.\u003c\/p\u003e\n\n\u003cp\u003eASP’s Anti-Fade Technology with built-in UV filters helps protect colour from fading, ensuring long-lasting richness and shine between salon visits.\u003c\/p\u003e\n\n\u003cp\u003eWith an ultra-low ammonia formula of just 1.5% once mixed with A.S.P Crème Developer, ELIXIR b:BROWN provides exceptional scalp comfort while the high-viscosity formula improves adhesion and colour penetration for maximum coverage.\u003c\/p\u003e\n\n\u003cp\u003eEnriched with Shea Butter and Argan Oil, the sulphate-free conditioning emulsion base protects the hair fibre during colouring, leaving hair feeling incredibly soft, smooth and radiant.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional permanent brunette hair colour\u003c\/li\u003e\n\u003cli\u003eUp to 5 levels of lift with no pre-lightening required\u003c\/li\u003e\n\u003cli\u003eMore than 90% naturally-derived ingredients\u003c\/li\u003e\n\u003cli\u003eVegan-friendly professional formula\u003c\/li\u003e\n\u003cli\u003eAdvanced Anti-Fade Technology with UV protection\u003c\/li\u003e\n\u003cli\u003eUltra-low ammonia formula for scalp comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\n.premium-collapsible {\n  border: 1px solid #e5e5e5;\n  border-radius: 10px;\n  overflow: hidden;\n  margin: 25px 0;\n  font-family: inherit;\n}\n\n.premium-collapsible details {\n  border-top: 1px solid #e5e5e5;\n}\n\n.premium-collapsible details:first-child {\n  border-top: none;\n}\n\n.premium-collapsible summary {\n  padding: 14px 18px;\n  cursor: pointer;\n  font-weight: 600;\n  background: linear-gradient(90deg, #250971, #7b2ff7);\n  color: #ffffff;\n  list-style: none;\n  position: relative;\n}\n\n.premium-collapsible summary::-webkit-details-marker {\n  display: none;\n}\n\n.premium-collapsible summary::after {\n  content: \"＋\";\n  position: absolute;\n  right: 18px;\n  font-size: 18px;\n}\n\n.premium-collapsible details[open] summary::after {\n  content: \"−\";\n}\n\n.premium-collapsible .content {\n  padding: 18px;\n  background: #ffffff;\n  color: #333;\n}\n\n.premium-collapsible ul {\n  padding-left: 18px;\n  margin: 0;\n}\n\n.premium-collapsible li {\n  margin-bottom: 8px;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent brunette hair colour crème\u003c\/li\u003e\n\u003cli\u003eUp to 5 levels of lift without pre-lightening\u003c\/li\u003e\n\u003cli\u003eMore than 90% naturally-derived ingredients\u003c\/li\u003e\n\u003cli\u003eVegan-friendly salon formula\u003c\/li\u003e\n\u003cli\u003eUltra-low ammonia technology for improved scalp comfort\u003c\/li\u003e\n\u003cli\u003eAdvanced Anti-Fade Technology with UV filters\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eAdvanced Colour Technology\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eGPS-TECnology™ directs colour molecules precisely into the hair cortex\u003c\/li\u003e\n\u003cli\u003eImproves colour accuracy and grey hair coverage\u003c\/li\u003e\n\u003cli\u003eLong-lasting colour vibrancy and shine\u003c\/li\u003e\n\u003cli\u003eHigh viscosity formula improves adhesion and colour penetration\u003c\/li\u003e\n\u003cli\u003eCreates rich, luminous brunette tones with excellent durability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eConditioning Ingredients\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eShea Butter helps deeply nourish and protect the hair fibre\u003c\/li\u003e\n\u003cli\u003eArgan Oil provides intense hydration and smoothness\u003c\/li\u003e\n\u003cli\u003eSulphate-free conditioning base supports hair health during colouring\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling soft, supple and shiny\u003c\/li\u003e\n\u003cli\u003eHelps maintain hair strength throughout colouring services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eSustainable Packaging\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eTubes made from 95% post-consumer recycled materials\u003c\/li\u003e\n\u003cli\u003eCartons produced from biodegradable cardboard\u003c\/li\u003e\n\u003cli\u003eSupports environmentally responsible salon practices\u003c\/li\u003e\n\u003cli\u003eDesigned to reduce environmental impact\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"B4","offer_id":46914467823926,"sku":"EBBB\/BB4**","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"B6","offer_id":46914468872502,"sku":"EBBB6\/BB6**","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"B8","offer_id":46914468905270,"sku":"EBBB8","price":7.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqbBrown.jpg?v=1717063071"},{"product_id":"asp-bred-professional-hair-colour","title":"ASP bRed Professional Hair Colour","description":"\u003cp\u003eCreate bold, high-impact colour with ASP bRed, a professional hair colour range developed to deliver intense, vibrant red tones with exceptional depth and shine. Designed for creative colour work, bRed allows you to achieve striking results that stand out while maintaining a smooth, polished finish.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eASP bRed is designed for professionals looking to create vibrant, high-definition red tones with maximum impact. The advanced formula delivers rich pigment saturation, ensuring bold, true-to-tone results across a variety of base levels.\u003c\/p\u003e\n    \u003cp\u003eIdeal for creative colour services, it provides long-lasting vibrancy while maintaining shine and colour depth.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eHigh-intensity red hair colour for professional use\u003c\/li\u003e\n      \u003cli\u003eDelivers bold, vibrant and long-lasting colour results\u003c\/li\u003e\n      \u003cli\u003eRich pigment concentration for maximum colour impact\u003c\/li\u003e\n      \u003cli\u003eHigh-shine finish with enhanced depth and tone\u003c\/li\u003e\n      \u003cli\u003eSuitable for creative and statement colour services\u003c\/li\u003e\n      \u003cli\u003eWorks across a range of base colours\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eCreative Colour Applications\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eFull head vibrant red transformations\u003c\/li\u003e\n      \u003cli\u003eCreative panels and colour placement techniques\u003c\/li\u003e\n      \u003cli\u003eEnhancing and intensifying red tones\u003c\/li\u003e\n      \u003cli\u003eCustom colour blends for unique results\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eASP bRed allows complete creative freedom when formulating bold, eye-catching colour results.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eRecommended Developer \u0026amp; Use\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eFor optimal colour development and intensity, use with the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/affinage-creme-developer\"\u003eASP Creme Developer\u003c\/a\u003e, selecting the appropriate strength depending on the desired level of lift and vibrancy.\u003c\/p\u003e\n    \u003cp\u003eFor softer results or tonal refinement, the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/asp-converter-2\"\u003eASP Converter 2%\u003c\/a\u003e can be used to reduce strength and create more controlled colour effects.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eComplete Colour System\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eASP bRed is part of a complete professional colour system designed for versatility across all salon services.\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003ePermanent colour for base and full coverage work\u003c\/li\u003e\n      \u003cli\u003eToners for refining and enhancing colour results\u003c\/li\u003e\n      \u003cli\u003eCreative colour ranges for bold, statement looks\u003c\/li\u003e\n      \u003cli\u003eDevelopers and converters for controlled activation\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eExplore the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/asp-elixir-permanent-colour-100ml\"\u003eASP Elixir Permanent Colour\u003c\/a\u003e for base colour and full coverage services.\u003c\/p\u003e\n    \u003cp\u003eRefine your results with \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/affinage-infiniti-toners\"\u003eASP Toners\u003c\/a\u003e for balanced and polished finishes.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"Copper","offer_id":46914756215094,"sku":"EBRC","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"Magenta","offer_id":46914756313398,"sku":"EBRM","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":46914756346166,"sku":"EBRR","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"Red Copper","offer_id":46914756378934,"sku":"EBRRC","price":7.75,"currency_code":"GBP","in_stock":true},{"title":"Red Violet","offer_id":46914756411702,"sku":"EBRRV","price":7.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/sqbRed.jpg?v=1717062882"},{"product_id":"affinage-infiniti-toners","title":"ASP Elixir Toners 100ml – Vegan Hair, Sulphate-Free Toner","description":"\u003cp\u003eRefine, enhance, and perfect your colour results with ASP Toners, a professional toning system designed to deliver clean, balanced tones with exceptional shine. Ideal for post-lightening services or refreshing existing colour, these toners provide precise control over warmth, depth, and overall finish.\u003c\/p\u003e\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eProduct Overview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eASP Toners are developed to refine colour results by neutralising unwanted tones and enhancing overall vibrancy. Whether used after lightening or to refresh faded colour, they provide a smooth, glossy finish with improved tone balance.\u003c\/p\u003e\n\u003cp\u003eThe formula allows for controlled toning with predictable results across a wide range of blonde and lightened bases.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional toning system for refined colour results\u003c\/li\u003e\n\u003cli\u003eNeutralises unwanted warmth and brassiness\u003c\/li\u003e\n\u003cli\u003eEnhances shine and overall colour finish\u003c\/li\u003e\n\u003cli\u003eIdeal for post-lightening and colour refresh services\u003c\/li\u003e\n\u003cli\u003eDelivers smooth, balanced tone results\u003c\/li\u003e\n\u003cli\u003eSuitable for a variety of toning techniques\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhen to Use Toners\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eAfter lightening services to refine blonde tones\u003c\/li\u003e\n\u003cli\u003eTo neutralise yellow, orange, or brassy undertones\u003c\/li\u003e\n\u003cli\u003eTo refresh and revive faded colour\u003c\/li\u003e\n\u003cli\u003eTo add gloss and tonal enhancement to existing shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eRecommended Use \u0026amp; Pairing\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003ePair with the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/affinage-creme-developer\"\u003eASP Creme Developer\u003c\/a\u003e at the appropriate strength.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eComplete Colour System\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eASP Toners form part of a complete professional colour system designed for flexibility across all services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePermanent colour for base colour and grey coverage\u003c\/li\u003e\n\u003cli\u003eToners for refinement and finishing\u003c\/li\u003e\n\u003cli\u003eCreative colour ranges for bold results\u003c\/li\u003e\n\u003cli\u003eDevelopers and converters for controlled activation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eExplore the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/asp-elixir-permanent-colour-100ml\"\u003eASP Elixir Permanent Colour\u003c\/a\u003e for full coverage and base colour services.\u003c\/p\u003e\n\u003cp\u003eFor creative colour work, discover \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/affinage-infiniti-b-red\"\u003eASP bRed\u003c\/a\u003e for vibrant red results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"T135","offer_id":46915415179574,"sku":"ELXT135","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T2","offer_id":46915415343414,"sku":"ELXT2","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T21","offer_id":46915415376182,"sku":"ELXT21","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T21S","offer_id":46915415408950,"sku":"ELXT21S","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T22","offer_id":46915415441718,"sku":"INFT22\/ELXT22","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T24","offer_id":46915415474486,"sku":"ELXT24","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T26","offer_id":46915415507254,"sku":"ELXT26","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"T32","offer_id":46915415540022,"sku":"ELXT32","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"TCR","offer_id":49097058386230,"sku":"ELXTTCR","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"TGR","offer_id":49097058418998,"sku":"ELXTGR","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"TLV","offer_id":49097058451766,"sku":"ELXTLV","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"TP","offer_id":49097058484534,"sku":"ELXTP","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqElixirToner.jpg?v=1717064707"},{"product_id":"affinage-puretone-liquid-activator","title":"ASP Puretone Liquid Activator","description":"\u003cp class=\"product_title entry-title\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003ePURETONE LIQUID ACTIVATOR\u003c\/strong\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description short-description\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cp style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; color: #7ca7a3;\" data-mce-fragment=\"1\" data-mce-style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; color: #7ca7a3;\"\u003eAMMONIA FREE DUAL ACTION COLOUR\u003c\/p\u003e\n\u003cp style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; margin-top: 7px; color: #000000;\" data-mce-fragment=\"1\" data-mce-style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; margin-top: 7px; color: #000000;\"\u003eFor GLOSSING \u0026amp; GLAZING\u003c\/p\u003e\n\u003cp style=\"font-family: 'Gotham Light', sans serif; font-size: 1.1em; line-height: 1.5em; color: #000000; margin-top: 5px;\" data-mce-fragment=\"1\" data-mce-style=\"font-family: 'Gotham Light', sans serif; font-size: 1.1em; line-height: 1.5em; color: #000000; margin-top: 5px;\"\u003eGel-like, light workable consistency. Perfect for glossing, glazing and super quick application on all hair lengths.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"250ml","offer_id":46961839767862,"sku":"26987","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"1Ltr","offer_id":46961839800630,"sku":"26985","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/PURETONE_LIQUID_1000sq.png?v=1695114194"},{"product_id":"affinage-puretone-cream-activator","title":"ASP Puretone Cream Activator","description":"\u003cp class=\"product_title entry-title\"\u003e\u003cstrong\u003ePURETONE CREAM ACTIVATOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; color: #7ca7a3;\" data-mce-style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; color: #7ca7a3;\" data-mce-fragment=\"1\"\u003eAMMONIA FREE DUAL ACTION COLOUR\u003c\/p\u003e\n\u003cp style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; margin-top: 7px; color: #000000;\" data-mce-style=\"font-family: 'Gotham Book', sans serif; font-size: 1.3em; line-height: 1.3em; margin-top: 7px; color: #000000;\" data-mce-fragment=\"1\"\u003eFor WHITE HAIR COVERAGE \u0026amp; TECHNICAL APPLICATIONS\u003c\/p\u003e\n\u003cp style=\"font-family: 'Gotham Light', sans serif; font-size: 1.1em; line-height: 1.5em; color: #000000; margin-top: 5px;\" data-mce-style=\"font-family: 'Gotham Light', sans serif; font-size: 1.1em; line-height: 1.5em; color: #000000; margin-top: 5px;\" data-mce-fragment=\"1\"\u003eSmooth creamy workable consistency. Perfect for full head application, up to 100% white hair coverage, root stretches, root taps.\u003c\/p\u003e","brand":"A.S.P","offers":[{"title":"250ml","offer_id":46961878303030,"sku":"26986","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"1ltr","offer_id":46961878532406,"sku":"26984","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/PURETONE_CREAM_250sq.png?v=1695114489"},{"product_id":"affinage-creme-developer","title":"ASP Creme Developer - Hair Colour Activator for Elixir","description":"\u003cp\u003eASP Creme Developer is a professional hair colour activator designed to work seamlessly across the ASP Elixir colour system, including permanent colour, toners, and creative shades. Formulated for consistent performance, it ensures reliable lift, smooth development, and predictable colour results in salon environments.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"premium-collapsible\"\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eProduct Overview\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eASP Creme Developer is designed to deliver controlled and consistent activation of professional hair colour services. Its stable cream formulation ensures smooth mixing, even application, and predictable development across all ASP colour systems.\u003c\/p\u003e\n    \u003cp\u003eWhether used with permanent colour, toners, or creative shades, it provides reliable performance and balanced results every time.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eKey Features\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eProfessional cream developer for salon use\u003c\/li\u003e\n      \u003cli\u003eEnsures consistent and predictable colour development\u003c\/li\u003e\n      \u003cli\u003eSmooth, stable cream consistency for easy mixing\u003c\/li\u003e\n      \u003cli\u003eSupports even lift and tone control\u003c\/li\u003e\n      \u003cli\u003eSuitable for multiple ASP colour systems\u003c\/li\u003e\n      \u003cli\u003eReliable performance across all salon services\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eCompatible Colour Systems\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cp\u003eASP Creme Developer is designed for use across the full ASP Elixir range:\u003c\/p\u003e\n    \u003cul\u003e\n      \u003cli\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/asp-elixir-permanent-colour-100ml\"\u003eASP Elixir Permanent Colour\u003c\/a\u003e – full coverage and base colour services\u003c\/li\u003e\n      \u003cli\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/affinage-infiniti-toners\"\u003eASP Toners\u003c\/a\u003e – tone correction and refinement services\u003c\/li\u003e\n      \u003cli\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/asp-bred-professional-hair-colour\"\u003eASP bRed\u003c\/a\u003e – creative and high-intensity colour work\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n  \u003csummary\u003eWhy Choose ASP Creme Developer\u003c\/summary\u003e\n  \u003cdiv class=\"content\"\u003e\n    \u003cul\u003e\n      \u003cli\u003eEnsures consistent and reliable colour results\u003c\/li\u003e\n      \u003cli\u003eWorks across multiple ASP colour systems\u003c\/li\u003e\n      \u003cli\u003eSupports both creative and technical colour work\u003c\/li\u003e\n      \u003cli\u003eStable formulation for predictable salon performance\u003c\/li\u003e\n    \u003c\/ul\u003e\n    \u003cp\u003eDesigned to maintain control and accuracy across all professional colouring services.\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"3% (10vol) 250ml","offer_id":46962136351030,"sku":"02531","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"3% (10vol) 1ltr","offer_id":46962136777014,"sku":"05756","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6% (20vol) 250ml","offer_id":46962136809782,"sku":"05761","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"6% (20vol) 1ltr","offer_id":46962136842550,"sku":"05757","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"9% (30vol) 250ml","offer_id":46962136875318,"sku":"03256","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"9% (30vol) 1ltr","offer_id":46962136908086,"sku":"05758","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"12% (40vol) 250ml","offer_id":57137591714174,"sku":"05762","price":2.8,"currency_code":"GBP","in_stock":true},{"title":"12% (40vol) 1ltr","offer_id":57137591746942,"sku":"05759","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/025CRD.jpg?v=1773825997"},{"product_id":"affinage-system-blonde-creme-lightener-6-lifts-ammonia-free","title":"ASP System Blonde Creme Lightener 6 Lifts Ammonia Free","description":"\u003ch2\u003e\u003cstrong data-end=\"402\" data-start=\"339\"\u003eAmmonia-Free Professional Blonde Lightener – Up to 6 Levels\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-end=\"650\" data-start=\"445\"\u003eAchieve controlled, high-performance lightening with \u003cstrong data-end=\"550\" data-start=\"498\"\u003eASP System Blonde Creme Lightener – Ammonia Free\u003c\/strong\u003e, specially formulated to lift hair up to \u003cstrong data-end=\"604\" data-start=\"592\"\u003e6 levels\u003c\/strong\u003e while maintaining exceptional hair condition.\u003c\/p\u003e\n\u003cp data-end=\"979\" data-start=\"652\"\u003eUnlike harsh bleach pastes, this premium creme lightener is \u003cstrong data-end=\"728\" data-start=\"712\"\u003eammonia-free\u003c\/strong\u003e and powered with a nourishing blend of \u003cstrong data-end=\"804\" data-start=\"768\"\u003eGuar Gum, Rice and Corn Proteins\u003c\/strong\u003e to help protect the hair and scalp during the lightening process. The formula replenishes moisture, helping maintain elasticity, shine and manageability — even at high lifts.\u003c\/p\u003e\n\u003cp data-end=\"1225\" data-start=\"981\"\u003eVersatile for a wide range of lightening techniques, including \u003cstrong data-end=\"1069\" data-start=\"1044\"\u003eon-scalp applications\u003c\/strong\u003e, this professional-grade lightener is ideal for salons and experienced colourists seeking gentle yet powerful performance with less damage and better feel.\u003c\/p\u003e\n\u003cstyle\u003e\n.premium-collapsible {\n  border: 1px solid #e5e5e5;\n  border-radius: 10px;\n  overflow: hidden;\n  margin: 25px 0;\n  font-family: inherit;\n}\n\n.premium-collapsible details {\n  border-top: 1px solid #e5e5e5;\n}\n\n.premium-collapsible details:first-child {\n  border-top: none;\n}\n\n.premium-collapsible summary {\n  padding: 14px 18px;\n  cursor: pointer;\n  font-weight: 600;\n  background: linear-gradient(90deg, #250971, #7b2ff7);\n  color: #ffffff;\n  list-style: none;\n  position: relative;\n}\n\n.premium-collapsible summary::-webkit-details-marker {\n  display: none;\n}\n\n.premium-collapsible summary::after {\n  content: \"＋\";\n  position: absolute;\n  right: 18px;\n  font-size: 18px;\n}\n\n.premium-collapsible details[open] summary::after {\n  content: \"−\";\n}\n\n.premium-collapsible .content {\n  padding: 18px;\n  background: #ffffff;\n  color: #333;\n}\n\n.premium-collapsible ul {\n  padding-left: 18px;\n  margin: 0;\n}\n\n.premium-collapsible li {\n  margin-bottom: 8px;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Benefits\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eAmmonia-free formula for gentler lightening\u003c\/li\u003e\n\u003cli\u003eUp to 6 levels of lift for versatile colour services\u003c\/li\u003e\n\u003cli\u003eProtects hair and scalp with nourishing proteins\u003c\/li\u003e\n\u003cli\u003eHelps replenish moisture and maintain hair integrity\u003c\/li\u003e\n\u003cli\u003eSuitable for on-scalp and off-scalp techniques\u003c\/li\u003e\n\u003cli\u003eProfessional salon-strength performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix the creme lightener with your chosen developer as directed\u003c\/li\u003e\n\u003cli\u003eApply evenly from mid-lengths to ends first, then roots\u003c\/li\u003e\n\u003cli\u003eProcess according to desired lift and hair condition\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with appropriate aftercare\u003c\/li\u003e\n\u003cli\u003eAlways perform a strand test before full application\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy Professionals Choose It\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003ePowerful lift without ammonia-based odour or harshness\u003c\/li\u003e\n\u003cli\u003eNourishing proteins help support hair elasticity\u003c\/li\u003e\n\u003cli\u003eFlexible for multiple lightening techniques\u003c\/li\u003e\n\u003cli\u003eTrusted salon quality for controlled results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"A.S.P","offers":[{"title":"Default Title","offer_id":46976495878454,"sku":"25218","price":13.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SB-CremeLightenerSQ.png?v=1695214214"},{"product_id":"igora-royal-oil-developer","title":"Schwarzkopf Igora Royal Oil Developer","description":"\u003ch2 data-end=\"211\" data-start=\"153\" data-section-id=\"19md09w\"\u003eSchwarzkopf IGORA ROYAL Oil Developer (3%, 6%, 9%, 12%)\u003c\/h2\u003e\n\u003cp data-end=\"564\" data-start=\"213\"\u003eThe \u003cstrong data-end=\"258\" data-start=\"217\"\u003eSchwarzkopf IGORA ROYAL Oil Developer\u003c\/strong\u003e is a high-performance professional oxidising cream designed exclusively for use with the \u003cstrong data-end=\"376\" data-start=\"348\"\u003eIGORA ROYAL colour range\u003c\/strong\u003e. Formulated with an advanced \u003cstrong data-end=\"430\" data-start=\"406\"\u003eLipid Carrier System\u003c\/strong\u003e, it helps colour pigments penetrate effectively into the hair fibre for \u003cstrong data-end=\"563\" data-start=\"503\"\u003eintense, long-lasting colour results with superior shine\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"727\" data-start=\"566\"\u003eThe oil-enriched formula supports even colour distribution, improved coverage, and enhanced colour retention — delivering consistent, reliable salon performance.\u003c\/p\u003e\n\u003cp data-end=\"793\" data-start=\"729\"\u003eAvailable in multiple strengths to suit every colouring service.\u003c\/p\u003e\n\u003cstyle\u003e .premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 25px 0; font-family: inherit; } .premium-collapsible details { border-top: 1px solid #e5e5e5; } .premium-collapsible details:first-child { border-top: none; } .premium-collapsible \u003e details \u003e summary { padding: 16px 18px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; } .premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; } .premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 18px; font-size: 18px; } .premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; } .premium-collapsible .content { padding: 18px; background: #ffffff; color: #333333; } .premium-collapsible ul { padding-left: 18px; margin: 0; } .premium-collapsible li { margin-bottom: 8px; } \u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional developer designed for IGORA ROYAL permanent colour\u003c\/li\u003e\n\u003cli\u003eOil-enriched formula supports smooth application\u003c\/li\u003e\n\u003cli\u003eEnhances pigment penetration for intense colour results\u003c\/li\u003e\n\u003cli\u003eHelps deliver reliable, even coverage\u003c\/li\u003e\n\u003cli\u003eAvailable in 3%, 6%, 9% \u0026amp; 12%\u003c\/li\u003e\n\u003cli\u003eOptimised for long-lasting vibrancy and shine\u003c\/li\u003e\n\u003cli\u003eSalon professional use only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDeveloper Strength Guide\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e3% (10 Vol)\u003c\/strong\u003e – Darker colouring, tone-on-tone results, selected white coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e6% (20 Vol)\u003c\/strong\u003e – Standard permanent colour, up to 1–2 levels lift, white coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e9% (30 Vol)\u003c\/strong\u003e – Up to 2–3 levels lift, stronger colour transformation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e12% (40 Vol)\u003c\/strong\u003e – Maximum lift services (up to 4–5 levels depending on shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix with IGORA ROYAL colour as directed\u003c\/li\u003e\n\u003cli\u003eFollow recommended mixing ratio (typically 1:1)\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair\u003c\/li\u003e\n\u003cli\u003eDevelop according to shade instructions\u003c\/li\u003e\n\u003cli\u003eDo not exceed recommended processing time\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with suitable aftercare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy You’ll Love It\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect colour performance with IGORA ROYAL shades\u003c\/li\u003e\n\u003cli\u003eConsistent and predictable salon results\u003c\/li\u003e\n\u003cli\u003eImproved shine and colour longevity\u003c\/li\u003e\n\u003cli\u003eFlexible strength options for all services\u003c\/li\u003e\n\u003cli\u003eTrusted by professional colourists worldwide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"3%\/10vol","offer_id":47338767941942,"sku":"03543","price":8.95,"currency_code":"GBP","in_stock":true},{"title":"6%\/20vol","offer_id":47338768728374,"sku":"03544","price":8.95,"currency_code":"GBP","in_stock":true},{"title":"9%\/30vol","offer_id":47338768761142,"sku":"03545","price":8.95,"currency_code":"GBP","in_stock":true},{"title":"12%\/40vol","offer_id":57138325553534,"sku":"03542","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/sqGroup_2c08da89-4dab-4799-9bf6-12a54776a710.png?v=1698244314"},{"product_id":"goldwell-system-developer-lotion","title":"Goldwell System Developer Lotion","description":"\u003ch2 data-end=\"315\" data-start=\"258\" data-section-id=\"w95ck2\"\u003eGoldwell System Developer Lotion (2%, 3%, 6%, 9%, 12%)\u003c\/h2\u003e\n\u003cp data-end=\"512\" data-start=\"317\"\u003eThe \u003cstrong data-end=\"357\" data-start=\"321\"\u003eGoldwell System Developer Lotion\u003c\/strong\u003e is a professional oxidising cream designed for optimal performance with the Goldwell colour portfolio, including \u003cstrong data-end=\"511\" data-start=\"471\"\u003eTopchic, Colorance and Oxycur Platin\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"808\" data-start=\"514\"\u003eFormulated with \u003cstrong data-end=\"564\" data-start=\"530\"\u003epatented IntraLipid Technology\u003c\/strong\u003e, it helps improve hair combability and delivers a smooth, even colour result. The system is further enhanced with \u003cstrong data-end=\"702\" data-start=\"679\"\u003eBondPro+ Technology\u003c\/strong\u003e, which supports bond stability and helps protect the hair fibre during colouring and lightening services.\u003c\/p\u003e\n\u003cp data-end=\"939\" data-start=\"810\"\u003eAvailable in multiple strengths to provide complete control across all salon services — from gentle toning to high-lift blonding.\u003c\/p\u003e\n\u003cstyle\u003e .premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 25px 0; font-family: inherit; } .premium-collapsible details { border-top: 1px solid #e5e5e5; } .premium-collapsible details:first-child { border-top: none; } .premium-collapsible \u003e details \u003e summary { padding: 16px 18px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; } .premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; } .premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 18px; font-size: 18px; } .premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; } .premium-collapsible .content { padding: 18px; background: #ffffff; color: #333333; } .premium-collapsible ul { padding-left: 18px; margin: 0; } .premium-collapsible li { margin-bottom: 8px; } \u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional developer for Goldwell colour systems\u003c\/li\u003e\n\u003cli\u003eAvailable in 2%, 3%, 6%, 9% \u0026amp; 12%\u003c\/li\u003e\n\u003cli\u003eEnhanced with IntraLipid Technology for smoother hair feel\u003c\/li\u003e\n\u003cli\u003eBondPro+ Technology helps support bond stability\u003c\/li\u003e\n\u003cli\u003eDelivers even, reliable colour results\u003c\/li\u003e\n\u003cli\u003eImproves combability during and after processing\u003c\/li\u003e\n\u003cli\u003eDesigned for salon professional use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eTechnology\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntraLipid Technology\u003c\/strong\u003e – Helps improve hair smoothness and manageability\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBondPro+\u003c\/strong\u003e – Supports hair fibre strength during chemical services\u003c\/li\u003e\n\u003cli\u003eOptimised performance with Topchic, Colorance \u0026amp; Oxycur Platin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDeveloper Strength Guide\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e2% (7 Vol)\u003c\/strong\u003e – Toning, deposit services, gentle colour work\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e3% (10 Vol)\u003c\/strong\u003e – Deposit colour and subtle lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e6% (20 Vol)\u003c\/strong\u003e – Standard permanent colour \u0026amp; optimal grey coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e9% (30 Vol)\u003c\/strong\u003e – Up to 2–3 levels lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e12% (40 Vol)\u003c\/strong\u003e – Maximum lift services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix with Goldwell colour or lightener as directed\u003c\/li\u003e\n\u003cli\u003eFollow recommended mixing ratios per system\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair unless otherwise instructed\u003c\/li\u003e\n\u003cli\u003eDevelop according to shade guidelines\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with suitable aftercare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy You’ll Love It\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect compatibility with Goldwell colour range\u003c\/li\u003e\n\u003cli\u003eConsistent salon-grade performance\u003c\/li\u003e\n\u003cli\u003eSupports hair condition during processing\u003c\/li\u003e\n\u003cli\u003eFlexible strengths for all technical services\u003c\/li\u003e\n\u003cli\u003eTrusted professional system worldwide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Goldwell","offers":[{"title":"2% \/ 7vol","offer_id":47350281634102,"sku":"26125","price":12.35,"currency_code":"GBP","in_stock":true},{"title":"3% \/ 10vol","offer_id":47350281666870,"sku":"26126","price":12.35,"currency_code":"GBP","in_stock":true},{"title":"6% \/ 20vol","offer_id":47350281699638,"sku":"26127","price":12.35,"currency_code":"GBP","in_stock":true},{"title":"9% \/ 30vol","offer_id":47350281732406,"sku":"26128","price":12.35,"currency_code":"GBP","in_stock":true},{"title":"12% \/ 40vol","offer_id":57138347147646,"sku":"26129","price":12.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/sqgroup_27049da0-2108-42be-b75c-977e21655687.png?v=1698397021"},{"product_id":"indola-profession-cream-developer","title":"Indola Profession Cream Developer","description":"\u003ch2 class=\"visually-hidden\"\u003eIndola Cream Developer Professional Hair Colour Activator\u003c\/h2\u003e\n\u003cp\u003eIndola Cream Developer is a professional stabilised oxidising cream designed to deliver consistent and reliable colour results across the Indola colouring system. It ensures optimal performance when used with PCC, Xpress and other Indola colour ranges.\u003c\/p\u003e\n\u003cp\u003eFormulated for precision and control, Indola Cream Developer supports predictable lift, coverage and tone development depending on the chosen strength, making it an essential part of all professional salon colouring services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional stabilised cream developer\u003c\/li\u003e\n\u003cli\u003eEnsures consistent colour performance\u003c\/li\u003e\n\u003cli\u003eCompatible with all Indola colour systems\u003c\/li\u003e\n\u003cli\u003eSupports lift, tone and grey coverage\u003c\/li\u003e\n\u003cli\u003eAvailable in multiple strengths for salon control\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\n.indola-system{\ndisplay:grid;\ngrid-template-columns:repeat(auto-fit,minmax(150px,1fr));\ngap:12px;\nmargin:25px 0;\ntext-align:center;\n}\n\n.indola-card{\nborder:1px solid #e5e5e5;\nborder-radius:10px;\npadding:14px 10px;\ntext-decoration:none;\ncolor:#333;\nbackground:#fff;\ntransition:.2s ease;\nposition:relative;\n}\n\n.indola-card:hover{\nbox-shadow:0 6px 16px rgba(0,0,0,.08);\ntransform:translateY(-2px);\n}\n\n\/* CURRENT STATE *\/\n.indola-card.current{\nborder:2px solid #0b1b3a;\nbackground:#0b1b3a;\ncolor:#fff;\npointer-events:none;\nbox-shadow:0 8px 18px rgba(11,27,58,.25);\n}\n\n.indola-card.current span{\ncolor:rgba(255,255,255,.85);\n}\n\n\/* BADGE *\/\n.indola-badge{\nposition:absolute;\ntop:-10px;\nleft:50%;\ntransform:translateX(-50%);\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nfont-size:11px;\npadding:4px 8px;\nborder-radius:20px;\nwhite-space:nowrap;\nfont-weight:600;\n}\n\n.indola-card.current .indola-badge{\nbackground:#ffffff;\ncolor:#0b1b3a;\n}\n\n.indola-card strong{\ndisplay:block;\nmargin-top:8px;\nfont-size:13px;\n}\n\n.indola-card span{\nfont-size:12px;\ncolor:#666;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"indola-system\"\u003e\n\u003c!-- PCC --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-hair-colour-permanent\"\u003e\n\u003cdiv class=\"indola-badge\"\u003ePCC\u003c\/div\u003e\n\u003cstrong\u003ePCC Permanent Colour\u003c\/strong\u003e \u003cspan\u003eCore permanent system\u003c\/span\u003e\u003c\/a\u003e\u003c!-- XPRESS --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-xpress-hair-colour-permanent\"\u003e\n\u003cdiv class=\"indola-badge\"\u003e10 MIN\u003c\/div\u003e\n\u003cstrong\u003eXpress Colour\u003c\/strong\u003e \u003cspan\u003eFast salon service\u003c\/span\u003e\u003c\/a\u003e\u003c!-- CREA-BOLD --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-crea-bold-semi-permanent-colour\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eSEMI\u003c\/div\u003e\n\u003cstrong\u003eCREA-BOLD\u003c\/strong\u003e \u003cspan\u003eFashion colour range\u003c\/span\u003e\u003c\/a\u003e\u003c!-- DEVELOPER CURRENT --\u003e\n\u003cdiv class=\"indola-card current\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eYOU ARE HERE\u003c\/div\u003e\n\u003cstrong\u003eCream Developer\u003c\/strong\u003e \u003cspan\u003eColour activation system\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c!-- TRANSFORMER --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-color-transformer-750ml\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eCONVERT\u003c\/div\u003e\n\u003cstrong\u003eColour Transformer\u003c\/strong\u003e \u003cspan\u003eDemi conversion tool\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\n.indola-accordion{\nborder:1px solid #e5e5e5;\nborder-radius:12px;\noverflow:hidden;\nmargin:25px 0;\n}\n\n.indola-accordion details{\nborder-top:1px solid #e5e5e5;\n}\n\n.indola-accordion details:first-child{\nborder-top:none;\n}\n\n.indola-accordion summary{\npadding:14px 16px;\ncursor:pointer;\nfont-weight:600;\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nlist-style:none;\nposition:relative;\ntext-align:center;\n}\n\n.indola-accordion summary::-webkit-details-marker{\ndisplay:none;\n}\n\n.indola-accordion summary::after{\ncontent:\"＋\";\nposition:absolute;\nright:16px;\n}\n\n.indola-accordion details[open] summary::after{\ncontent:\"−\";\n}\n\n.indola-accordion .content{\npadding:16px;\nbackground:#fff;\ncolor:#333;\n}\n\n.indola-accordion ul{\nmargin:0;\npadding-left:18px;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"indola-accordion\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eOverview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eIndola Cream Developer is a professional stabilised oxidising cream designed to activate Indola colour systems with consistent, predictable performance. It ensures optimal lift, tone and coverage when used with PCC, Xpress and CREA-BOLD colour ranges.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional stabilised oxidising cream\u003c\/li\u003e\n\u003cli\u003eEnsures consistent colour activation\u003c\/li\u003e\n\u003cli\u003eCompatible with all Indola colour systems\u003c\/li\u003e\n\u003cli\u003eSupports lift, tone and grey coverage\u003c\/li\u003e\n\u003cli\u003eAvailable in multiple strengths for salon use\u003c\/li\u003e\n\u003cli\u003eReliable, predictable salon performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix with Indola colour products at recommended ratios\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePCC:\u003c\/strong\u003e 1:1 mixing ratio\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eXpress:\u003c\/strong\u003e 1:1 mixing ratio (10-minute service)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCREA-BOLD:\u003c\/strong\u003e mix as directed per tonal intensity\u003c\/li\u003e\n\u003cli\u003eSelect strength based on desired lift and coverage\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair unless otherwise specified\u003c\/li\u003e\n\u003cli\u003e2% (7 vol) – tone-on-tone colouring, glossing and depositing with minimal lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e6% (20 vol) – standard coverage \u0026amp; tone-on-tone results\u003c\/li\u003e\n\u003cli\u003e9% (30 vol) – enhanced lift or resistant hair\u003c\/li\u003e\n\u003cli\u003e12% (40 vol) – maximum lift (professional use only)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eSystem Compatibility\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003ePCC Permanent Colour System\u003c\/li\u003e\n\u003cli\u003eXpress 10-Min Colour System\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Indola","offers":[{"title":"2% \/ 7vol","offer_id":47351159226678,"sku":"02017","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6% \/ 20vol","offer_id":47351159259446,"sku":"01043","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9% \/ 30vol","offer_id":47351159292214,"sku":"01044","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"12% \/ 40vol","offer_id":57138358387070,"sku":"01042","price":7.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/sq6_63e9a02d-742d-4020-8b08-72c7fcf4054f.png?v=1698416506"},{"product_id":"wella-welloxon-perfect-creme-developer","title":"Wella Welloxon Perfect Creme Developer","description":"\u003cp\u003eWella Welloxon Perfect Creme Developer is a professional activator designed to work in perfect synergy with Wella Koleston Perfect Me+ hair colour. Developed for consistent, reliable results, it ensures accurate lift, tone development, and long-lasting colour performance across all professional colouring services.\u003c\/p\u003e\n\u003cstyle\u003e\n.premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 20px 0; font-family: inherit; }\n.premium-collapsible details { border-top: 1px solid #e5e5e5; }\n.premium-collapsible details:first-child { border-top: none; }\n.premium-collapsible \u003e details \u003e summary { padding: 12px 14px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; font-size: 14px; }\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; }\n.premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 14px; }\n.premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; }\n.premium-collapsible .content { padding: 14px; background: #ffffff; color: #333333; font-size: 14px; }\n.premium-collapsible ul { padding-left: 18px; margin: 0; }\n.premium-collapsible li { margin-bottom: 6px; }\n\u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eProduct Overview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eWella Welloxon Perfect Creme Developer is formulated to deliver controlled and consistent activation of professional hair colour. Its stable cream consistency allows for precise mixing and smooth application, helping to achieve even lift and predictable colour results.\u003c\/p\u003e\n\u003cp\u003eDesigned for use with Koleston Perfect Me+, it supports a wide range of colouring techniques from grey coverage to high-lift blonding.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional cream developer for salon hair colouring\u003c\/li\u003e\n\u003cli\u003eEnsures consistent and reliable colour activation\u003c\/li\u003e\n\u003cli\u003eSupports even lift and tone development\u003c\/li\u003e\n\u003cli\u003eSmooth, easy-to-mix cream consistency\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of colouring services\u003c\/li\u003e\n\u003cli\u003eDesigned for use with Wella Koleston Perfect Me+\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eAvailable Strengths\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e1.9% (6 Vol) – gentle deposit and toning with minimal lift\u003c\/li\u003e\n\u003cli\u003e4% (13 Vol) – gentle lift with added tone development\u003c\/li\u003e\n\u003cli\u003e6% (20 Vol) – standard lift and grey coverage\u003c\/li\u003e\n\u003cli\u003e9% (30 Vol) – stronger lift for lighter results\u003c\/li\u003e\n\u003cli\u003e12% (40 Vol) – maximum lift for high-lift blonding\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSelect the appropriate strength depending on the desired lift and colouring technique.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhy Choose Welloxon Developer\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptimised for use with Koleston Perfect Me+ colour system\u003c\/li\u003e\n\u003cli\u003eDelivers predictable and consistent results\u003c\/li\u003e\n\u003cli\u003eSupports a wide range of professional techniques\u003c\/li\u003e\n\u003cli\u003eTrusted by salons for reliable colour performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePair with the \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/wella-koleston-perfect-me-permanent-hair-colour\"\u003eWella Koleston Perfect Me+ core range\u003c\/a\u003e to achieve accurate and long-lasting colour results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eProfessional Colour System\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eWelloxon Perfect Developer forms part of the complete Wella professional colour system.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/wella-koleston-perfect-me-permanent-hair-colour\"\u003eKoleston Perfect Me+\u003c\/a\u003e for permanent colour and grey coverage\u003c\/li\u003e\n\u003cli\u003eSpecial Mix shades for tone correction and creative colour\u003c\/li\u003e\n\u003cli\u003eDevelopers for precise colour activation and lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUsing a complete system ensures consistent, high-quality results across all salon services.\u003c\/p\u003e\n\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"1.9%\/6vol 1ltr","offer_id":47385279168822,"sku":"23077","price":12.25,"currency_code":"GBP","in_stock":true},{"title":"1.9%\/6vol 500ml","offer_id":47385279234358,"sku":"23076","price":8.45,"currency_code":"GBP","in_stock":true},{"title":"4%\/13vol 1ltr","offer_id":47385279267126,"sku":"23078","price":12.25,"currency_code":"GBP","in_stock":true},{"title":"4%\/13vol 500ml","offer_id":47385279299894,"sku":"23036","price":8.45,"currency_code":"GBP","in_stock":true},{"title":"6%\/20vol 1ltr","offer_id":47385279332662,"sku":"23248","price":12.25,"currency_code":"GBP","in_stock":true},{"title":"6%\/20vol 500ml","offer_id":47385279365430,"sku":"23245","price":8.45,"currency_code":"GBP","in_stock":true},{"title":"6%\/20vol 60ml","offer_id":56488206041470,"sku":"28740","price":1.95,"currency_code":"GBP","in_stock":true},{"title":"9%\/30vol 1ltr","offer_id":47385279398198,"sku":"23249","price":12.25,"currency_code":"GBP","in_stock":true},{"title":"9%\/30vol 500ml","offer_id":47385279430966,"sku":"23246","price":8.45,"currency_code":"GBP","in_stock":true},{"title":"12%\/40vol 1ltr","offer_id":57138491163006,"sku":"23250","price":12.25,"currency_code":"GBP","in_stock":true},{"title":"12%\/40vol 500ml","offer_id":57138491195774,"sku":"23247","price":8.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/GroupSQ_dddad258-acff-41b6-b1e5-9fd79ad9f1f6.png?v=1698936131"},{"product_id":"crazy-colour-semi-permanent-hair-dye","title":"Crazy Colour Semi-Permanent Hair Dye","description":"\u003ch2 data-start=\"44\" data-end=\"119\"\u003e\u003cstrong data-start=\"48\" data-end=\"119\"\u003eVibrant Ammonia-Free Vegan Semi Permanent Hair Colour – 8–12 Washes\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"121\" data-end=\"343\"\u003eAchieve head-turning colour with Crazy Color Semi Permanent Hair Dye. 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} .premium-collapsible details:first-child { border-top: none; } .premium-collapsible \u003e details \u003e summary { padding: 16px 18px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; } .premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; } .premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 18px; font-size: 18px; } .premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; } .premium-collapsible .content { padding: 18px; background: #ffffff; color: #333333; } .premium-collapsible ul { padding-left: 18px; margin: 0; } .premium-collapsible li { margin-bottom: 8px; } \u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eComplete freehand lightening system (Powder + Developer)\u003c\/li\u003e\n\u003cli\u003eDesigned for balayage and couture colour services\u003c\/li\u003e\n\u003cli\u003eCreamy consistency for smooth spreading\u003c\/li\u003e\n\u003cli\u003eAdhesive texture stays exactly where applied\u003c\/li\u003e\n\u003cli\u003eUp to 7 levels of lift\u003c\/li\u003e\n\u003cli\u003eControlled swelling for precise results\u003c\/li\u003e\n\u003cli\u003eProfessional salon use only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eFreelights White Lightening Powder\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eLightens natural or pre-coloured hair\u003c\/li\u003e\n\u003cli\u003eProvides up to 7 levels of lift\u003c\/li\u003e\n\u003cli\u003eMust be used exclusively with Freelights Developer\u003c\/li\u003e\n\u003cli\u003eIdeal for freehand balayage techniques\u003c\/li\u003e\n\u003cli\u003eDesigned for couture colour services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eFreelights Developer\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated for precision and ease of application\u003c\/li\u003e\n\u003cli\u003eContains hydrogen peroxide and flexible acrylic polymers\u003c\/li\u003e\n\u003cli\u003eDeveloped to reduce swelling during processing\u003c\/li\u003e\n\u003cli\u003eAvailable in:\u003c\/li\u003e\n\u003cli\u003e• 6% (20 Vol) – Gentle lift\u003c\/li\u003e\n\u003cli\u003e• 9% (30 Vol) – Extra lift\u003c\/li\u003e\n\u003cli\u003e• 12% (40 Vol) – Maximum lift\u003c\/li\u003e\n\u003cli\u003eSupplied in 1L sizes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eUse only as a closed system (Powder + Freelights Developer)\u003c\/li\u003e\n\u003cli\u003eMix according to manufacturer guidelines\u003c\/li\u003e\n\u003cli\u003eApply to dry hair using freehand techniques\u003c\/li\u003e\n\u003cli\u003eDo not use foils or artificial heat\u003c\/li\u003e\n\u003cli\u003eDevelop according to desired lift\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with suitable aftercare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"6% - 20vol","offer_id":47446403383606,"sku":"19201","price":14.75,"currency_code":"GBP","in_stock":true},{"title":"9% - 30vol","offer_id":47446403416374,"sku":"19202","price":14.75,"currency_code":"GBP","in_stock":true},{"title":"12% - 40vol","offer_id":57138586222974,"sku":"19203","price":14.75,"currency_code":"GBP","in_stock":true},{"title":"Powder 400g","offer_id":47446403481910,"sku":"19200","price":29.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Sqgroup_339110fa-1559-49c7-b913-3995a159ff57.png?v=1699883189"},{"product_id":"indola-profession-hair-colour-permanent","title":"Indola Profession Hair Colour Permanent","description":"\u003c!-- SEO HEADING --\u003e\n\u003ch2 class=\"visually-hidden\"\u003eIndola PCC Permanent Hair Colour Professional System\u003c\/h2\u003e\n\u003cp\u003eIndola PCC is a professional permanent hair colour system designed to deliver reliable, predictable salon results with rich, long-lasting colour. Formulated for consistent performance, PCC provides up to 100% grey coverage and a wide range of intermixable shades for complete creative control.\u003c\/p\u003e\n\u003cp\u003eIdeal for full head colour, root application and grey coverage services, PCC works with Indola Cream Developer to achieve precise, controlled results. The system can also be adapted for demi-permanent colour when used with Indola Colour Transformer, making it a versatile foundation for professional colouring services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour system\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey coverage\u003c\/li\u003e\n\u003cli\u003eIntermixable salon shades\u003c\/li\u003e\n\u003cli\u003e1:1 mixing ratio with developer\u003c\/li\u003e\n\u003cli\u003eCompatible with Xpress \u0026amp; CREA-BOLD systems\u003c\/li\u003e\n\u003cli\u003eCan be converted to demi-permanent using Colour Transformer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e\n.indola-system{\ndisplay:grid;\ngrid-template-columns:repeat(auto-fit,minmax(150px,1fr));\ngap:12px;\nmargin:25px 0;\ntext-align:center;\n}\n\n\/* DEFAULT CARD *\/\n.indola-card{\nborder:1px solid #e5e5e5;\nborder-radius:10px;\npadding:14px 10px;\ntext-decoration:none;\ncolor:#333;\nbackground:#fff;\ntransition:.2s ease;\nposition:relative;\n}\n\n.indola-card:hover{\nbox-shadow:0 6px 16px rgba(0,0,0,.08);\ntransform:translateY(-2px);\n}\n\n\/* CURRENT \"YOU'RE HERE\" STATE *\/\n.indola-card.current{\nborder:2px solid #0b1b3a;\nbackground:#0b1b3a;\ncolor:#fff;\npointer-events:none;\nbox-shadow:0 8px 18px rgba(11,27,58,.25);\n}\n\n.indola-card.current span{\ncolor:rgba(255,255,255,.85);\n}\n\n\/* BADGE *\/\n.indola-badge{\nposition:absolute;\ntop:-10px;\nleft:50%;\ntransform:translateX(-50%);\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nfont-size:11px;\npadding:4px 8px;\nborder-radius:20px;\nwhite-space:nowrap;\nfont-weight:600;\n}\n\n.indola-card.current .indola-badge{\nbackground:#ffffff;\ncolor:#0b1b3a;\n}\n\n\/* TEXT *\/\n.indola-card strong{\ndisplay:block;\nmargin-top:8px;\nfont-size:13px;\n}\n\n.indola-card span{\nfont-size:12px;\ncolor:#666;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"indola-system\"\u003e\n\u003c!-- PCC (CURRENT PRODUCT) --\u003e\n\u003cdiv class=\"indola-card current\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eYOU ARE HERE\u003c\/div\u003e\n\u003cstrong\u003ePCC Permanent Colour\u003c\/strong\u003e \u003cspan\u003eUp to 100% grey coverage\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c!-- XPRESS --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-xpress-hair-colour-permanent\"\u003e\n\u003cdiv class=\"indola-badge\"\u003e10 MIN\u003c\/div\u003e\n\u003cstrong\u003eXpress Colour\u003c\/strong\u003e \u003cspan\u003e10-minute colour service\u003c\/span\u003e\u003c\/a\u003e\u003c!-- CREA-BOLD --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-crea-bold-semi-permanent-colour\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eSEMI\u003c\/div\u003e\n\u003cstrong\u003eCREA-BOLD\u003c\/strong\u003e \u003cspan\u003eVibrant fashion shades\u003c\/span\u003e\u003c\/a\u003e\u003c!-- DEVELOPER --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-cream-developer\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eDEV\u003c\/div\u003e\n\u003cstrong\u003eCream Developer\u003c\/strong\u003e \u003cspan\u003eActivates colour system\u003c\/span\u003e\u003c\/a\u003e\u003c!-- TRANSFORMER --\u003e\u003ca class=\"indola-card\" href=\"https:\/\/hairwaysdirect.com\/products\/indola-color-transformer-750ml\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eCONVERT\u003c\/div\u003e\n\u003cstrong\u003eColour Transformer\u003c\/strong\u003e \u003cspan\u003eDemi-permanent conversion\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\n.indola-accordion{\nborder:1px solid #e5e5e5;\nborder-radius:12px;\noverflow:hidden;\nmargin:25px 0;\n}\n\n.indola-accordion details{\nborder-top:1px solid #e5e5e5;\n}\n\n.indola-accordion details:first-child{\nborder-top:none;\n}\n\n.indola-accordion summary{\npadding:14px 16px;\ncursor:pointer;\nfont-weight:600;\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nlist-style:none;\nposition:relative;\ntext-align:center;\n}\n\n.indola-accordion summary::-webkit-details-marker{\ndisplay:none;\n}\n\n.indola-accordion summary::after{\ncontent:\"＋\";\nposition:absolute;\nright:16px;\n}\n\n.indola-accordion details[open] summary::after{\ncontent:\"−\";\n}\n\n.indola-accordion .content{\npadding:16px;\nbackground:#fff;\ncolor:#333;\n}\n\n.indola-accordion ul{\nmargin:0;\npadding-left:18px;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"indola-accordion\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eOverview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eIndola PCC is a professional permanent colour system designed for reliable, predictable salon results. It delivers rich, long-lasting colour with up to 100% grey coverage and a fully intermixable palette for complete creative control.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent colour system\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey coverage\u003c\/li\u003e\n\u003cli\u003e1:1 mixing ratio with Indola developers\u003c\/li\u003e\n\u003cli\u003eIntermixable shades for creative flexibility\u003c\/li\u003e\n\u003cli\u003eReliable, predictable colour results\u003c\/li\u003e\n\u003cli\u003eCan be adapted for demi-permanent use with Colour Transformer\u003c\/li\u003e\n\u003cli\u003eSuitable for full head, root and grey coverage services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003e\u003cstrong\u003eMixing Ratio:\u003c\/strong\u003e 1:1 with Indola Cream Developer\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e6% (20 vol)\u003c\/strong\u003e – Standard grey coverage \u0026amp; tone-on-tone colour\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e9% (30 vol)\u003c\/strong\u003e – Increased lift or resistant hair coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e12% (40 vol)\u003c\/strong\u003e – Maximum lift (professional use only)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eApply to dry, unwashed hair\u003c\/li\u003e\n\u003cli\u003eDevelop for approximately 30–40 minutes\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with post-colour care\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFull professional instructions: \u003cbr\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Indola_Instructions_For_Use.pdf?v=1781260420\" target=\"_blank\"\u003e Download Instructions for Use Guide \u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eShade Chart\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eView the full professional Indola PCC shade range:\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Indola_Shade_Chart.pdf?v=1781260420\" target=\"_blank\"\u003e Download Shade Chart \u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Indola","offers":[{"title":"1.0","offer_id":47452267675958,"sku":"PC1","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"3.0","offer_id":47452268331318,"sku":"PC3","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.0","offer_id":47452268364086,"sku":"PC4","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.0","offer_id":47452268396854,"sku":"PC5","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.0+","offer_id":47452268429622,"sku":"PC50+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.0","offer_id":47452268462390,"sku":"PC6","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.0+","offer_id":47452268495158,"sku":"PC60+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.0","offer_id":47452268527926,"sku":"PC7","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.0+","offer_id":47452268560694,"sku":"PC70+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"8.0","offer_id":47452268593462,"sku":"PC8","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"8.0+","offer_id":47452268626230,"sku":"PC80+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.0","offer_id":47452268658998,"sku":"PC9","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.0+","offer_id":47452268691766,"sku":"PC90+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"10.0","offer_id":47452268724534,"sku":"PC10","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.00","offer_id":47452268757302,"sku":"PC000","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.11","offer_id":47452268790070,"sku":"PC011","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.22","offer_id":47452268822838,"sku":"PC022","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.44","offer_id":47452268855606,"sku":"PC044","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.66","offer_id":47452268888374,"sku":"PC066","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"0.99","offer_id":47452268921142,"sku":"PC099","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1.1","offer_id":47452268953910,"sku":"PC11","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"3.66","offer_id":47452268986678,"sku":"PC366","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"3.8","offer_id":47452269019446,"sku":"PC38","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.1","offer_id":47452269052214,"sku":"PC41","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.3","offer_id":47452269084982,"sku":"PC43","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.35","offer_id":47452269117750,"sku":"PC435","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.38","offer_id":47452269150518,"sku":"PC438","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.4","offer_id":47452269183286,"sku":"PC44","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.8+","offer_id":47452269216054,"sku":"PC48+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.86","offer_id":47452269248822,"sku":"PC486","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.03","offer_id":47452269281590,"sku":"PC503","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.11","offer_id":47452269314358,"sku":"PC511","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.35","offer_id":47452269379894,"sku":"PC535","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.56","offer_id":47452269412662,"sku":"PC556","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.6+","offer_id":47452269445430,"sku":"PC56+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.66X","offer_id":47452269478198,"sku":"PC566X","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.77X","offer_id":47452269510966,"sku":"PC577X","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.8","offer_id":47452269543734,"sku":"PC58","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.82","offer_id":47452269576502,"sku":"PC582","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.03","offer_id":47452269609270,"sku":"PC603","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.1","offer_id":47452269642038,"sku":"PC61","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.11","offer_id":47452269674806,"sku":"PC611","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.18","offer_id":47452269707574,"sku":"PC618","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.3","offer_id":47452269740342,"sku":"PC63","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.34","offer_id":47452269773110,"sku":"PC634","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.35","offer_id":47452269805878,"sku":"PC635","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Profession Xpress Hair Colour Permanent","description":"\n\u003ch2 class=\"visually-hidden\"\u003eIndola Xpress 10 Minute Professional Hair Colour System\u003c\/h2\u003e\n\n\u003cp\u003e\nIndola Xpress is a professional permanent hair colour system designed for fast, efficient salon services. Delivering reliable grey coverage and rich colour results in just 10 minutes, it is ideal for clients who require speed without compromising performance.\n\u003c\/p\u003e\n\n\u003cp\u003e\nFormulated for salon efficiency, Xpress Colour provides consistent results with Indola Cream Developer and integrates seamlessly into the Indola PCC colour system. It is perfect for root touch-ups, express services and high-turnover salon environments.\n\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional 10-minute permanent hair colour\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage results\u003c\/li\u003e\n\u003cli\u003eDesigned for fast salon services\u003c\/li\u003e\n\u003cli\u003eCompatible with Indola Cream Developer\u003c\/li\u003e\n\u003cli\u003eIntermixable within Indola colour system\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cstyle\u003e\n.indola-system{\ndisplay:grid;\ngrid-template-columns:repeat(auto-fit,minmax(150px,1fr));\ngap:12px;\nmargin:25px 0;\ntext-align:center;\n}\n\n\/* DEFAULT CARD *\/\n.indola-card{\nborder:1px solid #e5e5e5;\nborder-radius:10px;\npadding:14px 10px;\ntext-decoration:none;\ncolor:#333;\nbackground:#fff;\ntransition:.2s ease;\nposition:relative;\n}\n\n.indola-card:hover{\nbox-shadow:0 6px 16px rgba(0,0,0,.08);\ntransform:translateY(-2px);\n}\n\n\/* CURRENT STATE *\/\n.indola-card.current{\nborder:2px solid #0b1b3a;\nbackground:#0b1b3a;\ncolor:#fff;\npointer-events:none;\nbox-shadow:0 8px 18px rgba(11,27,58,.25);\n}\n\n.indola-card.current span{\ncolor:rgba(255,255,255,.85);\n}\n\n\/* BADGE *\/\n.indola-badge{\nposition:absolute;\ntop:-10px;\nleft:50%;\ntransform:translateX(-50%);\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nfont-size:11px;\npadding:4px 8px;\nborder-radius:20px;\nwhite-space:nowrap;\nfont-weight:600;\n}\n\n.indola-card.current .indola-badge{\nbackground:#ffffff;\ncolor:#0b1b3a;\n}\n\n\/* TEXT *\/\n.indola-card strong{\ndisplay:block;\nmargin-top:8px;\nfont-size:13px;\n}\n\n.indola-card span{\nfont-size:12px;\ncolor:#666;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"indola-system\"\u003e\n\n\u003c!-- PCC --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-hair-colour-permanent\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003ePCC\u003c\/div\u003e\n\u003cstrong\u003ePCC Permanent Colour\u003c\/strong\u003e\n\u003cspan\u003eUp to 100% grey coverage\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- XPRESS (CURRENT) --\u003e\n\u003cdiv class=\"indola-card current\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eYOU ARE HERE\u003c\/div\u003e\n\u003cstrong\u003eXpress Colour\u003c\/strong\u003e\n\u003cspan\u003e10-minute salon colour service\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003c!-- CREA-BOLD --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-crea-bold-semi-permanent-colour\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eSEMI\u003c\/div\u003e\n\u003cstrong\u003eCREA-BOLD\u003c\/strong\u003e\n\u003cspan\u003eVibrant fashion shades\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- DEVELOPER --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-cream-developer\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eDEV\u003c\/div\u003e\n\u003cstrong\u003eCream Developer\u003c\/strong\u003e\n\u003cspan\u003eActivates colour system\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- TRANSFORMER --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-color-transformer-750ml\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eCONVERT\u003c\/div\u003e\n\u003cstrong\u003eColour Transformer\u003c\/strong\u003e\n\u003cspan\u003eDemi-permanent conversion\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c\/div\u003e\n\n\u003cstyle\u003e\n.indola-accordion{\nborder:1px solid #e5e5e5;\nborder-radius:12px;\noverflow:hidden;\nmargin:25px 0;\n}\n\n.indola-accordion details{\nborder-top:1px solid #e5e5e5;\n}\n\n.indola-accordion details:first-child{\nborder-top:none;\n}\n\n.indola-accordion summary{\npadding:14px 16px;\ncursor:pointer;\nfont-weight:600;\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nlist-style:none;\nposition:relative;\ntext-align:center;\n}\n\n.indola-accordion summary::-webkit-details-marker{\ndisplay:none;\n}\n\n.indola-accordion summary::after{\ncontent:\"＋\";\nposition:absolute;\nright:16px;\n}\n\n.indola-accordion details[open] summary::after{\ncontent:\"−\";\n}\n\n.indola-accordion .content{\npadding:16px;\nbackground:#fff;\ncolor:#333;\n}\n\n.indola-accordion ul{\nmargin:0;\npadding-left:18px;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"indola-accordion\"\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eOverview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003e\nIndola Xpress is a professional permanent hair colour system designed for fast salon services without compromising colour performance. It delivers reliable grey coverage and rich tonal results in just 10 minutes, making it ideal for high-efficiency salon environments.\n\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional 10-minute permanent hair colour\u003c\/li\u003e\n\u003cli\u003eFast salon service without performance loss\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage results\u003c\/li\u003e\n\u003cli\u003eCompatible with Indola Cream Developer\u003c\/li\u003e\n\u003cli\u003eIntermixable within Indola colour system\u003c\/li\u003e\n\u003cli\u003eIdeal for express root touch-ups and quick services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eMixing Ratio:\u003c\/strong\u003e 1:1 with Indola Cream Developer\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eApply to dry, unwashed hair\u003c\/li\u003e\n\u003cli\u003eUse for root applications or full head express services\u003c\/li\u003e\n\u003cli\u003eDevelop for approximately 10 minutes (monitor visually)\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with post-colour care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\nFor full technical instructions:\u003cbr\u003e\n\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Indola_Instructions_For_Use.pdf?v=1781260420\" target=\"_blank\"\u003e\nDownload Instructions for Use Guide\n\u003c\/a\u003e\n\u003c\/p\u003e\n\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eShade Chart\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\n\u003cp\u003e\nView full Indola Xpress colour range and tonal options:\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Indola_Shade_Chart.pdf?v=1781260420\" target=\"_blank\"\u003e\nDownload Shade Chart\n\u003c\/a\u003e\n\u003c\/p\u003e\n\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Indola","offers":[{"title":"3.0","offer_id":47452359098678,"sku":"IXC30","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.0","offer_id":47452359131446,"sku":"IXC50","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.0","offer_id":47452359164214,"sku":"IXC70","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.0","offer_id":47452359196982,"sku":"IXC90","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"5.00","offer_id":47452359229750,"sku":"IXC500","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.00","offer_id":47452359262518,"sku":"IXC600","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"8.00","offer_id":47452359295286,"sku":"IXC800","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.00","offer_id":47452359328054,"sku":"IXC900","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"4.5","offer_id":47452359360822,"sku":"IXC45","price":7.45,"currency_code":"GBP","in_stock":false},{"title":"5.1","offer_id":47452359393590,"sku":"IXC51","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.03","offer_id":47452359426358,"sku":"IXC603","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.2","offer_id":47452359459126,"sku":"IXC62","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.38","offer_id":47452359491894,"sku":"IXC638","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"6.65","offer_id":47452359524662,"sku":"IXC665","price":7.45,"currency_code":"GBP","in_stock":false},{"title":"6.77","offer_id":47452359557430,"sku":"IXC677","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.1","offer_id":47452359590198,"sku":"IXC71","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.2","offer_id":47452359622966,"sku":"IXC72","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"7.44","offer_id":47452359655734,"sku":"IXC744","price":7.45,"currency_code":"GBP","in_stock":false},{"title":"8.03","offer_id":47452359688502,"sku":"IXC803","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.1","offer_id":47452359721270,"sku":"IXC91","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"9.2","offer_id":47452359754038,"sku":"IXC92","price":7.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/IND22_Q3_Xpress_Color_Packshot_900x900__HighRes_RGB.jpg?v=1699970636"},{"product_id":"indola-blonde-expert-permanent-60ml","title":"Indola Blonde Expert Permanent 60ml","description":"Indola Blonde Expert is now with Hair-Bond Technology directly integrated into formulation! Highlift shades are designed to give up to 4-5 levels of lift on natural bases, whilst very significantly reducing hair damage. Blonde expert pastels infused with Hair-Bond Technology are designed to tone and neutralise unwanted tones on bleached, lightened (level 10 Lightest Blonde) or natural blond hair.","brand":"Indola","offers":[{"title":"100.0","offer_id":47458179416374,"sku":"BE1000","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.03+","offer_id":47458179449142,"sku":"BE10003+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.11","offer_id":47458179481910,"sku":"BE10011","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.2","offer_id":47458179514678,"sku":"BE1002","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.2+","offer_id":47458179547446,"sku":"BE1002+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.27+","offer_id":47458179580214,"sku":"BE10027+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.28","offer_id":47458179612982,"sku":"BE10028","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"100.8+","offer_id":47458179645750,"sku":"BE1008+","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.0","offer_id":47458179678518,"sku":"BE10000","price":7.45,"currency_code":"GBP","in_stock":false},{"title":"1000.03","offer_id":47458179711286,"sku":"BE100003","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.11","offer_id":47458179776822,"sku":"BE100011","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.18","offer_id":50469623628086,"sku":"BE100018","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.22","offer_id":47458179809590,"sku":"BE100022","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.27","offer_id":47458179842358,"sku":"BE100027","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.28","offer_id":47458179875126,"sku":"BE100028","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.32","offer_id":50469623660854,"sku":"BE100032","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.38","offer_id":50469623693622,"sku":"BE100038","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.72","offer_id":47458179907894,"sku":"BE100072","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"1000.8","offer_id":47458179940662,"sku":"BE10008","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"P.14","offer_id":50469799428406,"sku":"22368","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"P.28","offer_id":47458180170038,"sku":"25551**","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"Ultra Lift Boost","offer_id":47458180268342,"sku":"25553**","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"L\u0026C Natural Ash","offer_id":50470811533622,"sku":"15950","price":7.45,"currency_code":"GBP","in_stock":true},{"title":"L\u0026C Natural Gold","offer_id":50470811566390,"sku":"15949","price":7.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqTint_587dec9b-d5e6-427c-be03-41e05112570b.png?v=1700055292"},{"product_id":"indola-blonde-expert-bleach-powder-450g","title":"Indola Blonde Expert Bleach Powder","description":"For maximum lift with minimised damage thanks to the integrated Hair Bond Technology \u003cbr\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 9 lift levels\u003c\/li\u003e\n\u003cli\u003eHigh performing and reliable bleach for perfect clean \u0026amp; light results\u003c\/li\u003e\n\u003cli\u003eMaximum lightening performance and fast processing time\u003c\/li\u003e\n\u003cli\u003eIntermixable with Blonde Expert Ultra-Cool Booster on darker bases\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Indola","offers":[{"title":"450g","offer_id":49326491664694,"sku":"21413**","price":16.35,"currency_code":"GBP","in_stock":false},{"title":"30g","offer_id":49326491697462,"sku":"25017**","price":1.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqBleach.png?v=1700056360"},{"product_id":"indola-color-transformer","title":"Indola Color Transformer","description":"\n\u003ch2 class=\"visually-hidden\"\u003eIndola Colour Transformer Permanent to Demi-Permanent Hair Colour System\u003c\/h2\u003e\n\n\u003cp\u003e\nIndola Colour Transformer is a professional salon tool designed to convert Indola permanent hair colour into a demi-permanent formula. It allows stylists to adjust colour intensity, softness and longevity for more flexible colour services.\n\u003c\/p\u003e\n\n\u003cp\u003e\nIdeal for tonal refinement and gentle colour results, Colour Transformer gives greater control over colour services by reducing permanence while maintaining rich, even pigment results across the Indola colour system.\n\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eConverts permanent colour to demi-permanent\u003c\/li\u003e\n\u003cli\u003eAllows greater control over colour intensity\u003c\/li\u003e\n\u003cli\u003eSoftens and refines colour results\u003c\/li\u003e\n\u003cli\u003eSupports flexible salon colouring services\u003c\/li\u003e\n\u003cli\u003eCompatible with Indola PCC system\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cstyle\u003e\n.indola-system{\ndisplay:grid;\ngrid-template-columns:repeat(auto-fit,minmax(150px,1fr));\ngap:12px;\nmargin:25px 0;\ntext-align:center;\n}\n\n.indola-card{\nborder:1px solid #e5e5e5;\nborder-radius:10px;\npadding:14px 10px;\ntext-decoration:none;\ncolor:#333;\nbackground:#fff;\ntransition:.2s ease;\nposition:relative;\n}\n\n.indola-card:hover{\nbox-shadow:0 6px 16px rgba(0,0,0,.08);\ntransform:translateY(-2px);\n}\n\n\/* CURRENT STATE *\/\n.indola-card.current{\nborder:2px solid #0b1b3a;\nbackground:#0b1b3a;\ncolor:#fff;\npointer-events:none;\nbox-shadow:0 8px 18px rgba(11,27,58,.25);\n}\n\n.indola-card.current span{\ncolor:rgba(255,255,255,.85);\n}\n\n\/* BADGE *\/\n.indola-badge{\nposition:absolute;\ntop:-10px;\nleft:50%;\ntransform:translateX(-50%);\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nfont-size:11px;\npadding:4px 8px;\nborder-radius:20px;\nwhite-space:nowrap;\nfont-weight:600;\n}\n\n.indola-card.current .indola-badge{\nbackground:#ffffff;\ncolor:#0b1b3a;\n}\n\n.indola-card strong{\ndisplay:block;\nmargin-top:8px;\nfont-size:13px;\n}\n\n.indola-card span{\nfont-size:12px;\ncolor:#666;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"indola-system\"\u003e\n\n\u003c!-- PCC --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-hair-colour-permanent\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003ePCC\u003c\/div\u003e\n\u003cstrong\u003ePCC Permanent Colour\u003c\/strong\u003e\n\u003cspan\u003eCore colour system\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- XPRESS --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-xpress-hair-colour-permanent\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003e10 MIN\u003c\/div\u003e\n\u003cstrong\u003eXpress Colour\u003c\/strong\u003e\n\u003cspan\u003eFast salon service\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- CREA-BOLD --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-crea-bold-semi-permanent-colour\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eSEMI\u003c\/div\u003e\n\u003cstrong\u003eCREA-BOLD\u003c\/strong\u003e\n\u003cspan\u003eFashion colour range\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- DEVELOPER --\u003e\n\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/indola-profession-cream-developer\" class=\"indola-card\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eDEV\u003c\/div\u003e\n\u003cstrong\u003eCream Developer\u003c\/strong\u003e\n\u003cspan\u003eColour activation\u003c\/span\u003e\n\u003c\/a\u003e\n\n\u003c!-- TRANSFORMER CURRENT --\u003e\n\u003cdiv class=\"indola-card current\"\u003e\n\u003cdiv class=\"indola-badge\"\u003eYOU ARE HERE\u003c\/div\u003e\n\u003cstrong\u003eColour Transformer\u003c\/strong\u003e\n\u003cspan\u003ePermanent → demi conversion\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\u003cstyle\u003e\n.indola-accordion{\nborder:1px solid #e5e5e5;\nborder-radius:12px;\noverflow:hidden;\nmargin:25px 0;\n}\n\n.indola-accordion details{\nborder-top:1px solid #e5e5e5;\n}\n\n.indola-accordion details:first-child{\nborder-top:none;\n}\n\n.indola-accordion summary{\npadding:14px 16px;\ncursor:pointer;\nfont-weight:600;\nbackground:linear-gradient(135deg,#081633,#142a55);\ncolor:#fff;\nlist-style:none;\nposition:relative;\ntext-align:center;\n}\n\n.indola-accordion summary::-webkit-details-marker{\ndisplay:none;\n}\n\n.indola-accordion summary::after{\ncontent:\"＋\";\nposition:absolute;\nright:16px;\n}\n\n.indola-accordion details[open] summary::after{\ncontent:\"−\";\n}\n\n.indola-accordion .content{\npadding:16px;\nbackground:#fff;\ncolor:#333;\n}\n\n.indola-accordion ul{\nmargin:0;\npadding-left:18px;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"indola-accordion\"\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eOverview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003e\nIndola Colour Transformer is a professional salon tool that converts permanent hair colour into a demi-permanent result. It allows stylists to reduce colour intensity and longevity while maintaining rich, even tone results.\n\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eConverts permanent colour into demi-permanent\u003c\/li\u003e\n\u003cli\u003eReduces colour intensity for softer results\u003c\/li\u003e\n\u003cli\u003eExtends flexibility of Indola colour system\u003c\/li\u003e\n\u003cli\u003eSupports tonal refinement services\u003c\/li\u003e\n\u003cli\u003eIdeal for corrective or soft colour work\u003c\/li\u003e\n\u003cli\u003eCompatible with PCC system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\n\u003cul\u003e\n\u003cli\u003eMix with Indola PCC permanent colour as required\u003c\/li\u003e\n\u003cli\u003eAdjust ratio depending on desired softness and longevity\u003c\/li\u003e\n\u003cli\u003eUse for tonal refinement or colour softening services\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair following standard colour procedure\u003c\/li\u003e\n\u003cli\u003eDevelop according to chosen base colour instructions\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\nFor full technical guidance:\u003cbr\u003e\n\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/Indola_Instructions_For_Use.pdf?v=1781260420\" target=\"_blank\"\u003e\nDownload Instructions for Use Guide\n\u003c\/a\u003e\n\u003c\/p\u003e\n\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003eShade Control Benefits\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eSoftens permanent colour results\u003c\/li\u003e\n\u003cli\u003eExtends tonal flexibility\u003c\/li\u003e\n\u003cli\u003eIdeal for colour correction work\u003c\/li\u003e\n\u003cli\u003eCreates demi-permanent service options from PCC shades\u003c\/li\u003e\n\u003cli\u003eIncreases creative control in salon colouring\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Indola","offers":[{"title":"500ml","offer_id":50584232100150,"sku":"21412","price":6.49,"currency_code":"GBP","in_stock":true},{"title":"750ml","offer_id":50584232132918,"sku":"25566","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqCTransform.png?v=1700057056"},{"product_id":"goldwell-colorance-gloss-tones","title":"Goldwell Colorance Gloss Tones","description":"\u003cdiv class=\"g-Text l-Text opt-al_c\"\u003e\n\u003cp class=\"cmn-richtext\"\u003e\u003cstrong\u003e\u003cspan class=\"bullets\"\u003eDEMI-PERMANENT LIQUID HAIR COLOR WITHOUT AMMONIA IN JUST 10 MINUTES\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"cmn-richtext\"\u003e\u003cspan\u003e\u003cspan class=\"bullets\"\u003eLuminous blonde results that last 41% longer*\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003e \u003cspan class=\"bullets\"\u003eSuperior shine and maximum performance in just 10 minutes\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003e \u003cspan class=\"bullets\"\u003eFor all hair types and textures\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cmn-richtext\"\u003e\u003cspan\u003e\u003cspan class=\"bullets\"\u003eFor a softer result, process for only 5 minutes\u003cbr\u003e \u003cbr\u003e Don’t be surprised if you don’t see a change in the color mass during the processing time – rinse after 10 minutes and you’ll get the desired beautiful result\u003cbr\u003e \u003cbr\u003e When mixing always use \u003cstrong\u003eSystem Developer Lotion 2% (7 vol.)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Goldwell","offers":[{"title":"Clear 60ml","offer_id":47458534850870,"sku":"CGCLR","price":8.25,"currency_code":"GBP","in_stock":true},{"title":"Clear 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Experience the ease of use of a gel or the precision application only a cream can deliver.\u003c\/li\u003e\n\u003cli\u003eProvides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"1.9% Lotion","offer_id":47592770273590,"sku":"05897","price":9.75,"currency_code":"GBP","in_stock":true},{"title":"4% Lotion","offer_id":47592770306358,"sku":"24801","price":9.75,"currency_code":"GBP","in_stock":true},{"title":"1.9% Gel","offer_id":47592770339126,"sku":"23609","price":9.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqGroup_4fbe5663-6bc4-47aa-bbc9-01802405f776.png?v=1702570606"},{"product_id":"loreal-dia-activateur-developer","title":"L'Oréal Dia Activateur Developer","description":"\u003cp\u003eDIActivateur Developer is fully stabilized and buffered to ensure consistent and uniform color results. It's creamy, rich formulas offer gentle controlled lightening  and coloring action.\u003c\/p\u003e\n\u003cp\u003eThis developer pairs with the whole Dia shade range.\u003cspan style=\"text-decoration: underline;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal","offers":[{"title":"6 vol \/ 1.8%","offer_id":47679137841462,"sku":"14955","price":10.95,"currency_code":"GBP","in_stock":true},{"title":"9 vol \/ 2.7%","offer_id":47679137874230,"sku":"14956","price":10.95,"currency_code":"GBP","in_stock":true},{"title":"15 vol \/ 4.5%","offer_id":47679137906998,"sku":"14954","price":10.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqGroup_60d2e6c3-4f69-473f-bf9a-e52d0efb7883.png?v=1703774063"},{"product_id":"loreal-blond-studio-nutri-developer","title":"L'Oréal Blond Studio Nutri Developer","description":"\u003ch1 data-end=\"295\" data-start=\"243\" data-section-id=\"1m5v6d3\"\u003eL’Oréal Blond Studio Nutri-Developer 6% \/ 9% \/ 12%\u003c\/h1\u003e\n\u003cp data-end=\"581\" data-start=\"297\"\u003eThe \u003cstrong data-end=\"341\" data-start=\"301\"\u003eL’Oréal Blond Studio Nutri-Developer\u003c\/strong\u003e is a professional cream oxidant designed exclusively for use with the \u003cstrong data-end=\"445\" data-start=\"412\"\u003eBlond Studio lightening range\u003c\/strong\u003e. Formulated for reliable lift, smooth consistency, and controlled performance, it ensures optimal results across all blonding services.\u003c\/p\u003e\n\u003cp data-end=\"733\" data-start=\"583\"\u003eAvailable in \u003cstrong data-end=\"642\" data-start=\"596\"\u003e6% (20 Vol), 9% (30 Vol), and 12% (40 Vol)\u003c\/strong\u003e, it provides flexibility for everything from standard lightening to maximum lift services.\u003c\/p\u003e\n\u003cp data-end=\"867\" data-start=\"735\"\u003eIts creamy texture allows for easy mixing, precise application, and even development when used according to manufacturer guidelines.\u003c\/p\u003e\n\u003cstyle\u003e .premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 25px 0; font-family: inherit; } .premium-collapsible details { border-top: 1px solid #e5e5e5; } .premium-collapsible details:first-child { border-top: none; } .premium-collapsible \u003e details \u003e summary { padding: 16px 18px; cursor: pointer; font-weight: 600; background: linear-gradient(90deg, #250971, #7b2ff7); color: #ffffff; list-style: none; position: relative; } .premium-collapsible \u003e details \u003e summary::-webkit-details-marker { display: none; } .premium-collapsible \u003e details \u003e summary::after { content: \"＋\"; position: absolute; right: 18px; font-size: 18px; } .premium-collapsible \u003e details[open] \u003e summary::after { content: \"−\"; } .premium-collapsible .content { padding: 18px; background: #ffffff; color: #333333; } .premium-collapsible ul { padding-left: 18px; margin: 0; } .premium-collapsible li { margin-bottom: 8px; } \u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional developer for Blond Studio range\u003c\/li\u003e\n\u003cli\u003eCream-based formula for smooth blending\u003c\/li\u003e\n\u003cli\u003eSupports controlled and predictable lightening\u003c\/li\u003e\n\u003cli\u003eAvailable in 6%, 9% and 12%\u003c\/li\u003e\n\u003cli\u003eDesigned for salon blonding services\u003c\/li\u003e\n\u003cli\u003eEnsures even development when mixed correctly\u003c\/li\u003e\n\u003cli\u003eProfessional use only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eAvailable Strengths\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e6% (20 Vol)\u003c\/strong\u003e – Gentle lift \u0026amp; standard lightening\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e9% (30 Vol)\u003c\/strong\u003e – Stronger lift for enhanced results\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e12% (40 Vol)\u003c\/strong\u003e – Maximum lift services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix with Blond Studio lightener in recommended ratio (typically 1:1.5)\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair\u003c\/li\u003e\n\u003cli\u003eUse suitable professional techniques (foil, balayage, etc.)\u003c\/li\u003e\n\u003cli\u003eDevelop according to product instructions\u003c\/li\u003e\n\u003cli\u003eDo not exceed recommended processing time\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with professional aftercare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"L'oreal","offers":[{"title":"6% \/ 20vol","offer_id":47688993571126,"sku":"04672","price":11.95,"currency_code":"GBP","in_stock":true},{"title":"9% \/ 30vol","offer_id":47688993603894,"sku":"04673","price":11.95,"currency_code":"GBP","in_stock":true},{"title":"12% \/ 40vol","offer_id":57138620367230,"sku":"04674","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SqNutriGroup_7cd6b8e6-68ac-46b9-83c7-7284951ae623.png?v=1703849919"},{"product_id":"loreal-blond-studio-oil-developer","title":"L'Oréal Blond Studio Oil Developer","description":"Blond Studio Oil Developer is oil-enriched to enhance the overall performance of the 9-level lightener. The oil is responsible for boosting the lift and keeping the lightener result predictable. It is our way to achieve up to 9 levels of lift, quicker, with lower volume developers. The oil-base in the developer also offers optimal mixing and application due to its creamy consistency. \u003cbr\u003e \u003cbr\u003e \u003cstrong\u003eThe Oil Developer is to be used on lengths and ends only.\u003c\/strong\u003e \u003cbr\u003e","brand":"L'oreal","offers":[{"title":"20 vol","offer_id":47689000714550,"sku":"25764","price":11.95,"currency_code":"GBP","in_stock":true},{"title":"30 vol","offer_id":47689000747318,"sku":"25765","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/sqOilDev20vol.png?v=1703850177"},{"product_id":"l-oreal-inoa-oxydant-developer","title":"L’Oréal Inoa Oxydant Developer","description":"\u003c!-- SEO-Friendly Intro --\u003e\n\u003ch2 class=\"visually-hidden\"\u003eL'Oréal Professionnel INOA Oxydant Developer 20 Vol \u0026amp; 30 Vol\u003c\/h2\u003e\n\u003cp\u003eL'Oréal Professionnel INOA Oxydant Developer is specifically formulated to work in perfect partnership with the INOA ammonia-free permanent hair colour system. Developed to optimise the performance of INOA's Oil Delivery System (ODS) technology, this professional cream developer helps deliver reliable colour penetration, exceptional shine and consistent colour results whilst maintaining the integrity of the hair fibre.\u003c\/p\u003e\n\u003cp\u003eAvailable in both 20 Volume (6%) and 30 Volume (9%) strengths, INOA Oxydant provides colourists with the flexibility required for grey coverage, colour refresh services, tonal changes and lift applications. When combined with INOA permanent hair colour, it helps create rich, true-to-tone colour results with excellent durability and professional salon performance.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional developer designed exclusively for INOA hair colour\u003c\/li\u003e\n\u003cli\u003eAvailable in 20 Vol (6%) and 30 Vol (9%) strengths\u003c\/li\u003e\n\u003cli\u003eOptimised for Oil Delivery System (ODS) technology\u003c\/li\u003e\n\u003cli\u003eSupports even colour development and coverage\u003c\/li\u003e\n\u003cli\u003eHelps deliver shine and colour longevity\u003c\/li\u003e\n\u003cli\u003eProfessional salon-use formula\u003c\/li\u003e\n\u003cli\u003ePerfect partner for the complete INOA colour system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- INOA System Strip --\u003e\n\u003cstyle\u003e\n.inoa-system {\ndisplay:grid;\ngrid-template-columns:repeat(auto-fit,minmax(140px,1fr));\ngap:12px;\nmargin:25px 0;\ntext-align:center;\n}\n\n.inoa-step {\nborder:1px solid #e5e5e5;\nborder-radius:10px;\npadding:14px 10px;\ntext-decoration:none;\ncolor:#333;\nbackground:#fff;\ntransition:.2s ease;\nposition:relative;\n}\n\n.inoa-step:hover {\nbox-shadow:0 6px 16px rgba(0,0,0,.08);\ntransform:translateY(-2px);\n}\n\n.inoa-step-badge {\nposition:absolute;\ntop:-10px;\nleft:50%;\ntransform:translateX(-50%);\nbackground:linear-gradient(90deg,#111,#555);\ncolor:#fff;\nfont-size:11px;\npadding:4px 8px;\nborder-radius:20px;\nwhite-space:nowrap;\n}\n\n.inoa-step strong {\ndisplay:block;\nmargin-top:8px;\nfont-size:13px;\n}\n\n.inoa-step span {\nfont-size:12px;\ncolor:#666;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"inoa-system\"\u003e\n\u003ca class=\"inoa-step\" href=\"https:\/\/hairwaysdirect.com\/products\/l-oreal-inoa-ammonia-free-permanent-hair-colour\"\u003e\n\u003cdiv class=\"inoa-step-badge\"\u003eHair Colour\u003c\/div\u003e\n\u003cstrong\u003eINOA Colour\u003c\/strong\u003e \u003cspan\u003eAmmonia-free permanent colour\u003c\/span\u003e\u003c\/a\u003e\u003ca class=\"inoa-step\" href=\"https:\/\/hairwaysdirect.com\/collections\/loreal-techni-art?_pos=2\u0026amp;_psq=l%27ore\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003e\n\u003cdiv class=\"inoa-step-badge\"\u003eStyling\u003c\/div\u003e\n\u003cstrong\u003eTechni.Art\u003c\/strong\u003e \u003cspan\u003eProfessional styling products\u003c\/span\u003e\u003c\/a\u003e\u003ca class=\"inoa-step\" href=\"https:\/\/hairwaysdirect.com\/collections\/all-loreal?_pos=1\u0026amp;_psq=l%27oreal\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003e\n\u003cdiv class=\"inoa-step-badge\"\u003eRange\u003c\/div\u003e\n\u003cstrong\u003eL'Oréal Range\u003c\/strong\u003e \u003cspan\u003eShop all L'Oréal products\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c!-- Premium Collapsible Boxes --\u003e\n\u003cstyle\u003e\n.premium-collapsible {\nborder:1px solid #e5e5e5;\nborder-radius:10px;\noverflow:hidden;\nmargin:25px 0;\nfont-family:inherit;\n}\n\n.premium-collapsible details {\nborder-top:1px solid #e5e5e5;\n}\n\n.premium-collapsible details:first-child {\nborder-top:none;\n}\n\n.premium-collapsible \u003e details \u003e summary {\npadding:14px 16px;\ncursor:pointer;\nfont-weight:600;\nbackground:linear-gradient(90deg,#ffffff,#e8e8e8);\ncolor:#333;\nlist-style:none;\nposition:relative;\nline-height:1.3;\ntext-align:center;\n}\n\n.premium-collapsible \u003e details \u003e summary::-webkit-details-marker {\ndisplay:none;\n}\n\n.premium-collapsible \u003e details \u003e summary::after {\ncontent:\"＋\";\nposition:absolute;\nright:16px;\nfont-size:16px;\n}\n\n.premium-collapsible \u003e details[open] \u003e summary::after {\ncontent:\"−\";\n}\n\n.premium-collapsible .content {\npadding:16px;\nbackground:#fff;\ncolor:#333;\ntext-align:left;\n}\n\n.visually-hidden {\nposition:absolute;\nleft:-9999px;\nwidth:1px;\nheight:1px;\noverflow:hidden;\n}\n\u003c\/style\u003e\n\u003cdiv class=\"premium-collapsible\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eProduct Overview\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eINOA Oxydant has been specifically developed to work with the INOA permanent colour system. Its carefully balanced formula helps maximise colour accuracy, grey coverage and shine whilst supporting the unique Oil Delivery System technology that makes INOA one of the world's most recognised ammonia-free professional hair colour ranges.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eKey Features\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned exclusively for \u003ca href=\"https:\/\/hairwaysdirect.com\/products\/l-oreal-inoa-ammonia-free-permanent-hair-colour\"\u003eINOA permanent hair colour\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eAvailable in 20 Vol (6%) and 30 Vol (9%)\u003c\/li\u003e\n\u003cli\u003eSupports Oil Delivery System technology\u003c\/li\u003e\n\u003cli\u003eReliable and consistent colour development\u003c\/li\u003e\n\u003cli\u003eProfessional cream developer formula\u003c\/li\u003e\n\u003cli\u003eSuitable for salon colouring services\u003c\/li\u003e\n\u003cli\u003eHelps maximise colour longevity and shine\u003c\/li\u003e\n\u003cli\u003eTrusted professional performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIdeal For\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colouring services\u003c\/li\u003e\n\u003cli\u003eINOA grey coverage applications\u003c\/li\u003e\n\u003cli\u003eRoot retouch and regrowth services\u003c\/li\u003e\n\u003cli\u003eFull-head permanent colour treatments\u003c\/li\u003e\n\u003cli\u003eColour refresh and tonal enhancement\u003c\/li\u003e\n\u003cli\u003eProfessional salon colour corrections\u003c\/li\u003e\n\u003cli\u003eNatural and fashion shade creation\u003c\/li\u003e\n\u003cli\u003eHairdressers using the complete INOA colour system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eAvailable Strengths\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e20 Volume (6%)\u003c\/strong\u003e – Ideal for standard permanent colouring, grey coverage and tone-on-tone colour services.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e30 Volume (9%)\u003c\/strong\u003e – Suitable for additional lift whilst maintaining excellent colour deposit and coverage.\u003c\/li\u003e\n\u003cli\u003eSpecifically formulated to achieve optimal performance when mixed with L'Oréal INOA permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eProfessional use only.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow To Use\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cul\u003e\n\u003cli\u003eMix with the appropriate\u003ca href=\"https:\/\/hairwaysdirect.com\/products\/l-oreal-inoa-ammonia-free-permanent-hair-colour\"\u003e L'Oréal INOA permanent hair colour shade\u003c\/a\u003e following manufacturer guidelines.\u003c\/li\u003e\n\u003cli\u003eSelect the correct developer strength based on the desired colouring result.\u003c\/li\u003e\n\u003cli\u003eApply using professional colouring techniques.\u003c\/li\u003e\n\u003cli\u003eAllow to process for the recommended development time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with suitable colour-care products.\u003c\/li\u003e\n\u003cli\u003eFor professional salon use only.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"L'oreal","offers":[{"title":"20 vol \/ 6%","offer_id":47732946010422,"sku":"15394","price":10.95,"currency_code":"GBP","in_stock":true},{"title":"30 vol \/ 9%","offer_id":47732946043190,"sku":"15395","price":10.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/1904\/6454\/files\/SQ20vol.png?v=1704378024"},{"product_id":"l-oreal-oxydant-creme-developer","title":"L’Oréal Oxydant Creme Developer","description":"\u003ch1 data-end=\"337\" data-start=\"282\" data-section-id=\"13oqdeo\"\u003eL’Oréal Oxydant Crème Developer 3.75% \/ 6% \/ 9% \/ 12%\u003c\/h1\u003e\n\u003cp data-end=\"676\" data-start=\"339\"\u003eThe \u003cstrong data-end=\"378\" data-start=\"343\"\u003eL’Oréal Oxydant Crème Developer\u003c\/strong\u003e is a professional stabilised cream oxidant designed for use with L’Oréal permanent colour and lightening systems. Formulated for consistent performance, smooth mixing, and reliable development, it ensures optimal colour activation and predictable results across a wide range of technical services.\u003c\/p\u003e\n\u003cp data-end=\"848\" data-start=\"678\"\u003eAvailable in \u003cstrong data-end=\"754\" data-start=\"691\"\u003e3.75% (12.5 Vol), 6% (20 Vol), 9% (30 Vol) and 12% (40 Vol)\u003c\/strong\u003e, it provides complete flexibility — from subtle tone-on-tone colour to maximum lift services.\u003c\/p\u003e\n\u003cp data-end=\"954\" data-start=\"850\"\u003eIts creamy consistency allows easy blending, precise application, and even saturation during processing.\u003c\/p\u003e\n\u003cstyle\u003e .premium-collapsible { border: 1px solid #e5e5e5; border-radius: 10px; overflow: hidden; margin: 25px 0; font-family: inherit; } .premium-collapsible details { border-top: 1px solid #e5e5e5; } .premium-collapsible details:first-child { border-top: none; } .premium-collapsible \u003e details \u003e summary { padding: 16px 18px; 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