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Directions Semi Permanent Hair Colour

Directions Semi Permanent Hair Colour

06201
£3.50
£3.50
Sale Sold out (£4.20 Inc. VAT)
Shipping calculated at checkout.

Transform hair with the iconic La Riche Directions Semi-Permanent Hair Colours — bold, bright, vegan-friendly shades designed for limitless creativity. From fiery reds to vibrant blues, pastels, and deep gothic tones, every colour is fully intermixable, allowing you to customise shades, blend hues, and create completely unique colour results.

This conditioning, cleansing formula leaves the hair soft, smooth, and frizz-free with a radiant shine. Whether you’re crafting vivid full-head colour, dip-dyes, ombrés, or creative blends, Directions gives you the freedom to colour outside the lines — all without ammonia, peroxide, or PPD.

Perfect for salons, colourists, and DIY colour lovers looking for intense, expressive pigment with a gentle, vegan-friendly formula.

Key Features
  • 100% vegan-friendly and cruelty-free formula
  • No ammonia, peroxide, or PPD – gentle on hair
  • All shades are fully intermixable for custom colour creation
  • Conditioning, cleansing formula for smooth, frizz-free, shiny hair
  • Ideal for bold colours, ombrés, dip dyes, and creative blends
  • 100ml tubs with fully recyclable packaging
  • Perfect for professional or home creative colour use
  • Do not mix with peroxide
How to Use
  1. Apply to pre-lightened or natural light hair for best results
  2. Wear gloves and apply evenly using a tint brush
  3. Leave to process for 15–30 minutes, depending on intensity
  4. Rinse thoroughly with cool water until clear
  5. Style as usual and enjoy vibrant colour results

For custom shades, mix multiple colours together before application.

Ingredients

Aqua (Purified Water), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Propylene Glycol, Methylparaben, Formic Acid, Basic Brown 16, HC Blue No 15.

*Always check packaging before use in case of changes*

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La Riche Directions Semi-Permanent Hair Colour – Professional Vivid Hair Dye

La Riche Directions Semi-Permanent Hair Colour is one of the most iconic vivid hair dye ranges used by professional stylists and creative colour enthusiasts worldwide. Known for its bold, vibrant shades and conditioning formula, Directions hair dye delivers striking colour results while remaining gentle on the hair.

The semi-permanent conditioning formula contains no ammonia or peroxide and gradually fades with washing, making it ideal for fashion colours, colour refresh services, and creative hair colour transformations. Directions dyes work best on pre-lightened hair and can be mixed together to create unlimited custom colour combinations.

Available in a wide spectrum of shades including reds, pinks, blues, greens, purples, pastels, and neon colours, La Riche Directions remains a favourite for professional colourists, salons, and individuals seeking bold statement hair colour.

Popular La Riche Directions Hair Dye Shades Include:

  • Alpine Green
  • Apple Green
  • Atlantic Blue
  • Lagoon Blue
  • Neon Blue
  • Midnight Blue
  • Turquoise
  • Carnation Pink
  • Flamingo Pink
  • Pastel Pink
  • Pastel Rose
  • Cerise
  • Dark Tulip
  • Violet
  • Lavender
  • Lilac
  • Plum
  • Pillarbox Red
  • Poppy Red
  • Apricot
  • Tangerine
  • Fluorescent Orange
  • Bright Daffodil
  • Fluorescent Yellow
  • Fluorescent Lime
  • Fluorescent Green
  • Silver
  • Stormy Grey
  • White Toner

Professional & Long-Tail Search Keywords:

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How Stylists Use Semi-Permanent Fashion Hair Colour

Semi-permanent hair colour such as La Riche Directions is widely used by professional stylists to create vivid fashion colours including bright reds, blues, greens, purples, and pastel tones. These dyes are commonly applied to pre-lightened or bleached hair to achieve maximum colour vibrancy.

Creative colourists often mix multiple Directions shades together to customise unique colours, create ombre effects, rainbow hair, split colours, and multi-tonal fashion looks. Because the formula is conditioning and ammonia-free, it is frequently used for colour refresh services or temporary creative hair colour transformations.

Professional stylists also dilute Directions colours with conditioner to create pastel shades, toning effects, and softer colour results while maintaining shine and hair condition.

Popular Alternatives and Comparable Vivid Hair Colour Brands

La Riche Directions semi-permanent hair dye is often compared with other professional vivid colour brands used for creative hair colouring. Many stylists and colour enthusiasts search for alternatives between popular fashion colour brands when choosing the best semi-permanent hair dye.

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Popular vivid hair colour brands commonly compared with Directions include Crazy Color, Manic Panic, Adore, Lunar Tides, Arctic Fox, and other professional semi-permanent colour systems used for bold fashion hair colour.

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